Mobile phone leading brand best effect marketing

Source: Internet
Author: User
Silicon Valley July 13 information with the progress of the times, the traditional http://www.aliyun.com/zixun/aggregation/9371.html "> marketing means generally lack of new ideas, the rise of consumer awareness of the original marketing methods completely ineffective!" Everything is changing! In the past, consumers have been viewed as having a common mass rather than a unique individual. Why not give up the deceptive tricks that induce consumers and use the incredible means of communication to win consumers? Let consumers think they have the right to decide, let them in their own way to spread the image of the brand, because they are really use and understand the product of the people! This is the core of the marketing culture revolution! Let creativity become an integral part of marketing, because it has more adventurous experimental, more pioneer Avantgarde, the marketing of the Cultural Revolution tide has come! The heat of the European Cup, after a few stretches of drizzle, has been left with heat. This is called by the players, fans laugh and tears of the long summer, because of the running on the East Atlantic coast of the players, Draune Cup portrait of the Passion of Spain carnival, stay up to watch the spirit of the fans have become more interesting and profound. However, the European Cup of the 2012 will leave you with not just the spectacular live events, but also the combination of High-tech events that bring a sense of visual beauty. Among them, especially with the integration of AR (virtual reality) technology to create a "big feast" stage is the most typical.


  


in fact, AR Technology applied to the European Cup story, bring us not only the advanced technology of mobile Internet to give film and television express the good imagination, it is more symbolic, mobile Internet technology application has fully "invaded" people's lives, rewriting their understanding of the convenience of life. Mobile marketing relies on the natural mobility, interactivity and localization characteristics of intelligent terminals, through its full occupation of people's work, sleep, toilet, bus and other debris time, has become an indispensable part of advertising marketing, and mobile phone interactive classic cases of cross media. However, we should see that the media fragmentation, the information sea quantification brings the user's attention migration, the user browsing behavior uncertainty, the user on-line type label, still is testing the advertisement to put the transformation effect in real time. In this extremely fragmented, personalized marketing era, full media marketing has also been pushed to new highs.


  


With the support of natural attributes and technology platform, the actual value of mobile marketing must be supplemented by platform and case support. Cao Tong is pleased to share with us the guidance of the media is about to launch the "one meter" offline application distribution platform. "Before the huge change tide, I believe our important opportunity is to win in the terminal, under the line, more is based on the store, the business hall and the manufacturer's application promotion mode". A noodle marketing platform, through with operators, terminal manufacturers, solutions, Business Hall 3G instructors pre-installed programs, the user is interested in software based on their age, identity, sex, etc. pushed to them, 0 distance with the user communication, the application of passive push for active products to attract, in order to stick to the core user needs, Based on the rapid acquisition of app users, the application activity and use value are improved. In a word, "one meter" is a rich line of channels to help developers and channel operators to explore In-app advertising profit value points. "Channels are equal to the media. A good channel must be able to circle users. "Sohu Mobile New Media Center General manager Ye Jianxiong's point of view also very good response to the action of the guidance."


  


It is understood that the pointing media is one of the largest mobile internet companies in China, focusing on wireless internet advertising for nearly 10 years, is the technology, operation, strategy-driven effect of the dissemination agency. Company to create a "one-meter-meter application distribution platform" with a strong channel advantage, excellent user experience, has become the developer Offline application promotion of the best choice.


  


in the modern society, the rapid development of science and technology, mobile phone is a new thing, get people's favor, and become a part of people's lives, to the wider public brought more convenience, so vigorously reform and innovative mobile phones is the inevitable trend, the future will become a new media in the mobile phone.

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