Mobile social applications overrun with only a handful of successful

Tencent Science and Technology sugar December 8 compile I will load all kinds of apps on my iphone, but just download it out of curiosity and try it again. I have a folder called "Information Application" on my iphone that has five pages full of apps. The popularity of these information applications is mixed, some are global, some are regional, and some are fresh on the line. There is no doubt that information applications have begun to flood. The Mobile information phenomenon is touted as a bubble. Last month, ovum analysts estimated that information sent through information applications would skyrocket from 27.5 trillion this year to 71.5 trillion next year. The company's report also pointed out that social information "is not just a temporary trend", but will be a "long-term use of" services. There are reports that WhatsApp has surpassed Facebookmessenger in the amount of information sent, and Facebook admits that the number of young people using Facebook Messenger is declining. There have been rumours recently that Snapchat rejected a 3 billion dollar takeover offer. While the phenomenon of mobile information explosion is not a fashionable fashion, many of the apps posted on the app Store are not a long-term gimmick. Many talented developers have scrambled to release a lot of information applications, or similar Snapchat applications, but they are all the same, none of which has truly unique performance. Worse, they use small tricks to lure users. Almost every day, a large number of PR people hired by developers constantly advertise their latest information applications to the media and the public--a widespread propaganda. Their descriptions of information applications begin to resemble each other and appear to be copied and pasted from the description of another application. Did you see their product hype? "This is the safest private messaging application," they wrote. Allows you to easily and securely share personal information, call, share photos and video calls! "These descriptions are more than familiar. Some developers are trying to develop the small features that Snapchat lacks and make this small feature a selling point for a new app. Others, by extending a single function, develop it into a complete application--hoping to be the next favorite to be pursued by the user. Some information applications can send GIF, some can send music, some can play games ... Vine on the line, its derivative applications have sprung up, hawking some vine do not have the extra features. What these fellow developers do not understand is that mobile information services are not a transient trend, and that there are few applications for real success. The ecology of Mobile information applications has long been filled with countless applications, but until recently we have been able to see who loses and who wins. WhatsApp was launched in 2009 and has since risen and fallen periodically in the App Store rankings. This year, it finally became a free letterApplication. Currently, WhatsApp is ranked 28th in the American App Store. At the same time, many information applications are constantly boasting about the incredible amount of downloads they get. such as KakaoTalk, line and WeChat. These regional applications have begun to expand globally through the user's network of friends and relatives. Timing and luck are crucial for fresh information applications just released. Snapchat, for example, spreads quickly in the Los Angeles High School community. The app almost accidentally opened a market that didn't exist a few years ago: young people with smartphones try to avoid their parents ' praise on Facebook. To be sure, the app is very flattering, but the idea of "burning after reading" is not the first. For example, the iphone app, called Tigertext, in 2010, says it has the ability to make users "burn after reading" information. Before that, some sites allowed users to send privacy messages to their phones on the site. Snapchat merely repackaged the idea of "Burn after reading," and then accurately hit the high school group at the right time, and finally fame. But for optimistic (or naïve) application developers, the Snapchat story looks like a successful formula for spreading the virus. Of course, it's not that simple. To get hitched to the tide of information applications, more and more developers are publishing more and more semi-finished information applications, and the Mobile information experience is likely to become disappointing. These applications are independent of each other and do not communicate with each other, and each information application attempts to create a new social network for the user in its ecology. To achieve this goal, some information applications even at the crack user's address book. How many times can the user endure being violated, and will the invitations be sent to friends again and again? After the novelty of these new applications disappears, they return to Imessage/kik/snapchat/whatsapp's arms again and again. Really, how many Mobile information applications does a person need? One? 12? or more? If Mobile information were to form a social network in the 2010 's, the answer would soon be revealed to us.