Mother and infant brand Le Friends announced the launch of independent app layout O2O

Absrtact: October 17 News, billion power network learned that the recent Internet mother and child brand Le Friends announced the launch of independent app, through the PC end, offline chain stores and mobile terminals, layout o2o. It is understood that Le Friends was founded in 1999, from the online website of the company started. Current sellers

October 17 News, billion power network learned that the recent Internet mother and child brand Le Friends announced the launch of independent app, through the PC end, offline chain stores and mobile end, layout o2o.

It is understood that Le Friends was founded in 1999, from the online website of the company started. At present, the sale of goods, including children's wear, maternity, toys, lathe chairs, milk powder, food, feeding supplies, toiletries, diapers, such as a total of 16 categories, more than 30,000 kinds of single products. In addition, Le You online under the opening of more than 400 offline shop.

Le You Chairman Husu said, Le You has realized PC end and offline chain to get through, consumers can line up and down a single door-to-door, can also line up and down a single pick up the goods. But with the development of mobile Internet, PC end and offline shop can not meet the needs of consumers, now the mother is very young, very like online shopping, especially like to use debris time browsing information. Therefore, mobile end has become a new battlefield of mother and infant products, layout of the whole channel development has become a trend.

Le friends founder and COO Gongding introduced, in order to meet the needs of consumers, Le You on the mobile end of an independent app, launched the "chain store + online shopping mall +app" line of the whole channel integrated mother and child Retail solution, layout O2O.

Billion power network learned that in order to better use the mobile Internet to do a good job O2O, Le You and IBM to use its membership system, supply chain system, the use of Cisco technology in the physical store to install WiFi, layout O2O portal. In addition, the Le You line and the mobile end of the CRM member management system and ERP system have been through. In the service, Le Friends launched a "2-hour limited delivery", "Lele Flash shopping" and other services.