Moto g pricing strategy will bring pressure on Android manufacturers

Source: Internet
Author: User
Keywords Motorola Android
NetEase technology News Beijing Time November 14, according to foreign media reports, Motorola has just released Low-cost smartphone Moto G, hoping to attract those with cost-conscious users, especially in emerging markets. In the United States, the 8G version of Moto G bare metal price is only 179 U.S. dollars, and 16G price of 199 U.S. dollars. The bare-metal prices of high-end smartphones are typically more than $500 trillion, for example, Motorola's high-end model Moto X is 549 U.S. dollars, and Moto G's most notable feature is its low price. "Owning 70% of high-end machines and selling only 50% of high-end machines is attractive to many consumers," said Gene Munster, an analyst at Jaffray Investment Bank (Piper Jaffray). Strategy Analytics, a market analyst, found that the midrange handsets, which cost $100 to $200 trillion, had a 23% share of the global smartphone market in 2013, while handsets priced at $200 to 1000 dollars accounted for 55% per cent of the market. Munster said the pricing of Moto G would put a lot of pressure on other players in the Android camp, such as Samsung, that "it is now a fact that Google will compete with other Android companies after acquiring Motorola." The pricing strategy has made Google and its partners more competitive. "Before Moto G was released, the news of Moto X sales was just out of the box. Strategy Analytics's survey data showed that Moto X sold only about 500,000 units after the third quarter, just one-twentieth of Samsung Galaxy S4 's first monthly sales. Motorola remains a liability for Google, which still has a sizeable operating loss after two rounds of layoffs, and has lost about 2 billion dollars after the takeover. However, Google has more than 50 billion of the cash, Motorola's loss is not a big problem. West)
Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.