Motorola's mobile phone business in China closed to zero

From Google to buy 12.5 billion dollars, and then to the beginning of this year by Google turned over, to 2.9 billion of dollars in price, resold to Lenovo Group. Veteran handset maker Motorola Mobile, the fate of the displaced. In a series of changes, Motorola's global market strategy has changed dramatically, pulling out from multiple markets and recycling the U.S. home market. In the process, the Chinese market was marginalized, Motorola mobile phone business in China, the basic has shrunk to 0, Motorola's most important electronic products in China, but instead became a cordless phone. Motorola China's official website will automatically jump to the U.S. website when to return to the Chinese market? It may have to wait until Lenovo's mergers and acquisitions have ended to get confirmation. A company's official website in a market largely reflects how active the company is. Tencent Technology notes that Motorola's China official website also reflects the malaise of its business in China. Recently netizens visit Motorola China Business official website, will discover will be quoted to the United States English version of the website, in the local market site, if click Chinese Simplified version, still return to the English version of the United States website. In other words, China's official website has been unable to visit normally. This is not a technical failure of Motorola's official website system. At present, India, Hong Kong, China (including English version, Traditional Chinese version) official website, can be normal visit. In fact, the Motorola China official website is normal operation, and domestic consumers have not much relationship. Prior to this, the Motorola China website's mobile phone business, there are only two of the market of unknown operators to customize smartphones. Surprisingly, Motorola China's official website is the most complete product line, is a digital cordless phone, the number of dozens of kinds. Motorola has worked in the Chinese market for many years and has great brand awareness. The domestic science and technology media has also kept a close eye on Motorola and new product development. For example, the world's best-selling low-cost smartphone moto G, as well as the round of smart watch Moto360, both in the domestic consumer attention. However, the products sold by Motorola Abroad are not available on the Motorola Chinese official website. July, Motorola's smart watch Moto360, is now in the domestic Jingdong Mall, the price of 2800 yuan, but even if the situation has begun to sell, Motorola domestic official online, did not see this smart watch details, not to mention the purchase of information in Beijing East. In addition, Motorola's disappearance in the domestic market for a long time, again returned to bring is not a smart phone, but a domestic market is not high recognition of the smart table, which also caused the industry's doubts. When will Motorola be active in China's mobile phone market? It depends on the takeover of Lenovo and when it can get approval from U.S. regulators. In April this year, Lenovo executives disclosed that, if it went well, Lenovo would restart Motorola-branded handsets in the domestic market in the four quarter of this year. It is generally believed that Lenovo may, by the end of this year, obtain approval from agencies such as the US Overseas Investment Commission to completeMergers and acquisitions of Motorola Mobility. After the merger, Lenovo will have two handset brands, Lenovo and Motorola. Many analysts believe that the Lenovo brand will be targeted at Low-cost smart phones, Motorola is mainly targeting the midrange mobile market. It is well known that Motorola launched its flagship mobile Moto X a year ago, with bare-metal pricing of close to $600 trillion, with the intention of competing with Apple's iphone and Samsung Electronics in the high-end machine market. However, Moto X suffered a market Waterloo. The incompetent Motorola has no ability to compete with Samsung and Apple. Motorola later lowered its price on Moto X to $300 trillion, bypassing Samsung and Apple's high-end sharpness. Since the launch of Moto G to Moto E, Motorola has identified its own market positioning: low-end Android handsets. And in the Chinese market, the most successful smart phones are 200 of dollars below the high price products, this market also rewrote the domestic mobile phone market map. Old firms are marginalized and new brands dominate. In the future, it remains to be seen whether Lenovo will introduce Motorola's most popular low-end cheap handsets into the domestic market.