Mr Liu talks about three things to understand before starting a business: daring innovation and living

"Say one sentence, this is particularly needed in today's China, where China lacks a leading talent ..." On the evening of 28th, China's famous entrepreneur, Lenovo Group founder Liu appeared in Yunnan Normal University, "The Forum of Southwest General Assembly, in order to personally experience the answers to entrepreneurship and the many problems faced by enterprise development.

Liu and Yunnan Normal University teachers and students took photos

Talking about entrepreneurship: "No matter how strong others, only to find their own shortcomings"

7 o'clock in the evening that day, located in Kunming Chenggong New district of Yunnan Normal University report Hall noisy noise, Liu's appearance, rapid "hold live" the audience, the scene immediately quiet down.

On the way to the report station, Liu asked the host for a microphone. "We had better have a (talking) weapon, I can say it when I want to talk," said Liu, who came to this rostrum with awe, "and the Southwest General Assembly trained a large number of talents in the era of war, and its realistic, enterprising and people-oriented spirit is awe-inspiring and worthy of inheritance. ”

Talking about his entrepreneurial experience, Liu has taught three experiences: "The goal is to be worked out before it is done, once it is determined to execute it." No matter how strong others, only to find their own deficiencies ";" Everything you do will have to be studied in this industry.

Liu recalls that Lenovo's first PC products are actually produced in Hong Kong, when the domestic policy has not yet opened, in order to do their own PC products, Lenovo chose the "curve of Salvation" in Hong Kong registered companies, "Finally, insisted that the recognition." After China's entry into WTO, the domestic PC industry is facing great impact. "To be a foreign brand agent or to insist on being yourself?" It became the biggest problem before Lenovo.

"No matter how strong others, only find their own shortcomings." "What you do has to do is to study the industry thoroughly, and digging into doorways is the way to break through," Lenovo said, after discovering that the core of controlling the cost of computer production was to shorten the spare parts inventory cycle, quickly adjusting the original inventory cycle, greatly reducing the cost. 1996-1997, Lenovo 6 prices, market share significantly increased, year-end profits also increased significantly.

Talking about the current entrepreneurial environment and the entrepreneurial problems of college graduates, Liu suggested that newcomers must understand three questions before starting a business: Where does the money come from? What the hell? What kind of customer will take care of you? "College graduates start out with a high degree of ambition, but lack the financial conditions to understand the situation outside and plunge into deep water," Liu said. "Without professional foundation and financial support, it's better to work out what others do and accumulate money, connections and knowledge."

Talking about innovation: "It's not easy to be bold and innovative, but to be alive."

When the development of a certain stage, high-tech companies in addition to money, new technologies need what? Talking about the topic, Mr Liu worries that every High-tech company is developing new technology, but the market often recognizes only one leading explosive technology in a certain period of time. "It's hard to say how long it will be until jobs is gone," said Mr Liu.

Talking about Lenovo's acquisition of IBM, Liu joked, "It would really be a snake swallow elephant, many friends tell me, you do such a great thing is dead also value." But in fact I just want to say, bold innovation, but also to live, is how difficult thing. ”

Do you dare to do this next time? ' If it is now, Lenovo will be easier to do, because Lenovo is becoming more diverse, involving many areas of it, finance, agriculture and real estate, ' says Mr Liu. ' Diversification is, to some extent, an innovation, which in turn can help you explore a single area. '

On talent: "China lacks a leading talent"

What is the most lacking in the development of Chinese enterprises? "The company has been spooked too much," Mr Liu jokingly said, "and it became an important part of his job to look at the candidates," because "China's lack of talent is the leader."

"The success or failure of a business, the industry's good or bad accounted for only 40%, more importantly, who is in the officer." "To find a man who can say he will do and lead the way, business is not far away from success," says Mr Liu. And let the manager of the enterprise become master, give him a stage of his own, is the key, "The trouble of the state-owned enterprises often lies in the absence of a real owner." ”

Talking about the selection of the secret, Liu revealed that he will generally first look at how the person did, whether the time to do a good job to complete; Then let him do a difficult thing alone, watch how it sets the strategy and build a good team, and finally start "looking at the back of the head" to see how it treats others. Is it more important to look at fame than money? Is there a mind, a sense of gratitude, a unfading?

"To say a word, this is particularly needed in today's China." Truth-Seeking, Frank, unfading, can lead one side of the talent, but also commendable, "said Liu.

The Forum of Southwest General Assembly is to carry forward the spirit of Southwest General Assembly, promote the students to become a talent, from Peking University, Tsinghua University, Nankai Universities, Yunnan Normal University jointly launched. The Forum invites renowned academic masters at home and abroad in the fields of education, finance and physics to carry out lectures. Liu is the second speaker after Binglin, the former principal of Tsinghua University and the original president of the Chinese Academy of Sciences.