MUJI to Relax is designed to detect the user's heart rate through the camera.

Absrtact: I remember a friend just lovelorn, often late at night in a circle of friends to send some people sad listener tears of the state, for example, sleep, listening to the rain tick on the window, suddenly feel like the sound of rain. But not everyone can sleep after a breakup.

I remember a friend just lovelorn, often late at night in the circle of friends to send some people sad listener tears of the state, for example, "Sleep, listen to the rain tick on the window, suddenly feel like the sound of rain." ”

But not everyone can fall asleep after the breakup of the night to meet the rainy day. When you are in a very emotional state, you tend to want to put your ear to the environment for your mood music, so that you can be more sensitive. MUJI to Relax is the product you want at this time.

The MUJI's App, called MUJI to-sleep, appeared last year on NEXT. The main is to allow users to sleep with some natural background sound accompanying, more safely sleep. After updating the 2.0 version, the product name changed from sleep to Relax, meaning it wanted to provide users with more relaxed ambient sounds, rather than just sleeping. Of course, if you want to allow users to choose their own scenes or emotions that is not fun, MUJI to Relax is characterized by the camera to detect the user's heart rate, so as to provide users with the background sound.

After entering the APP, you can measure your heart rate by clicking on the + in the upper left corner and then using your finger to cover the camera.

I tried it several times, and the results were often not the ambient sound of a single scene (such as a waterfall or a beach), but more like slices and random combinations of multiple ambient sounds. This makes the environment sound different every time it is generated, like a set of building blocks with countless kinds of piling schemes. However, no matter how piling up, sound style as a whole is still soothing, leisurely.

Later, belly black as I, can not help but try to test a few times after the heart rate does not put the finger cover up, want to see what will produce results. MUJI to Relax still run the test heart rate of the progress bar, and then generate a group of very quiet and comfortable background sound to me, each time is very different ... This makes me a bit confused about its detection and recommendation algorithms.

Still, it's a very comfortable and cool application. Although using a camera to detect heart rate is not a new thing, but can use this game to access the environment music generation, or very innovative.

Nowadays many enterprises often refer to digital marketing and just think of "micro-BO micro-letter and H5, forward draw or screenshot", really narrow. Digital marketing should have more possibilities. Products like MUJI to Relax, although not directly to the sales, but in fact it is very good to establish and disseminate the MUJI brand of the means of modulation.

This aspect of Japanese enterprises have always done well, in addition to Muji,uniqlo also has a series of very exquisite feelings, very embodies its tone of life App--uniqlo WAKE up, Uniqlo RECIPE, Uniqlo CALENDAR and so on.