Multi-party to let the website "excellence"

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I have operated five or six sites, the recent analysis of their own set up several sites found, some sites included bad but income is good, some income is very low but the ranking is very good, summed up, the site optimization can not blindly outside the chain, the chain and original, appropriate time we should stop, carefully analyze what the site is missing, Like the human body as many nutrients are we need, but we must pay attention to what the focus of what to fill, but not blindly have to "eat."

Judging the health of a Web page is nothing more than a few metrics from the site: rankings, included, snapshots, traffic, chain number, and other aspects of the start, and any one of the ultimate goal of optimization is to profit, which are all related to each other, so the analysis of the website problem should first see whether the profit is ideal, Profit problem and then come to cobwebs analysis of which piece is not in place, then the right remedy is the most direct and effective, the following author to talk about their own analysis of the views of the site, these problems are mainly said outside the chain, the chain and original to do in the case of the comparison in place to analyze the focus.

1. A bad focus on the site to see the structure

The site's collection of small number of the first to pay attention to the theme of the site, because a lot of site theme determines the content can be launched is not very wide, this time included a small amount does not affect the income of the site. If it is a large site, the weight of the site is very high, but very little, you should consider the internal structure of the site, through the analysis of the site log to start, analysis of the construction of the chain to make structural adjustment, included also slowly increased.

2. The rank is not good to "steady"

A lot of stationmaster sees the website rank drop or rank does not go to blame with the outside chain of the website is too few, analysis the website of other people you will find many of the site outside the chain is very few but the rank is very good. Outside the chain as long as the update is good, ranking is not overnight things, notice that the site ranking needs "both inside and outside", and the station optimization is the fundamental, so do not put too much energy on the outside chain.

3. The flow is not high key to see the promotion way

Web traffic sources are manifold, if the site is mainly rely on SEO to traffic that will look at the site Long tail keyword is not in place, because the long tail word flow is often occupy the bulk of the site traffic, the main keyword as long as the ranking does not need to worry about, and long tail words from the choice to optimize all need to expend energy In addition, the soft text is also an important source of traffic, the use of soft text to focus on the quality of the soft text and whether the post is deleted, posting location is appropriate.

4. Conversion rate difference focus on website content

A content credible, content of the site's advertising can be convincing, produce clicks and buy, if the site content is original but poor quality or is not related to the theme of the site, then users will be on your site generated distrust, such a site can be imagined. In addition to the content of the site, the beauty of the site is also an important factor in the transformation, the site ranked again good, flow again, no one comfortable appearance, its transformation will be low poor.

For ordinary webmaster, a profitable site is a successful site, the webmaster should be timed to analyze their own site is in a "healthy" state, where do not focus to add in place, so that the site can be healthy and long-term development.

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