Music video Peng Gang: Internet hardware from 1.0 to 2.0

At the smart hardware session of the Mobile Internet Conference, Peng Gang, senior vice president of the video network, chatted about the views of the Internet hardware and intelligent hardware. It is worth thinking about the characteristics of Internet hardware in the 1.0 and 2.0 times.

The following are the key points of information shared by Peng Gang:

1, Smart TV Now there are many in the packaging written "television receivers", television products are changing from the TV receiver to the living room of the big screen entrance transformation.

2, le see last year do is the Internet hardware representative, the Internet Hardware 1.0 mode typical features are:

Post-service + cross-equipment link + Free + user community, which is free not to say that equipment is completely free of charge, but cost price sales, this model is being adopted by many traditional companies.

3, the Internet Hardware 2.0 ERA features:

Equipment self-learning + user-specific machine + equipment from the growth. It can be read as follows:

1 The device will become more intelligent and understand the user's needs through the user's usage habits.

2 through the user can be customized, each product in the hands of different users, is not the same. (Customization, in fact, is primarily functional, not hardware)

3 equipment Since the growth of the so-called since the growth of equipment to the function of the continuous upgrade through the push to update the main iteration.

4, Peng Gang also mentioned that the first wave of smart hardware is not recommended first on the Beijing-east and the days of cats, these two channels is not to interact with the user place, must have their own channels.

This view is a bit extreme, the point is to say that consumption channels should be more relevant to users.

Finally Peng Gang talked about his understanding of intelligent hardware: the form of subversion + empowering people to value + cost pricing.