My million flow road experience sharing two

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The first article introduced the million flow of four innovation, the traditional Web site operation model proposed a four-point change:

I. Change service mode (starting in A5, see: http://www.admin5.com/plus/view.php?aid=202274)

Ii. changing the charging model

Iii. Changing Advertising mode (abbreviated)

Iv. Changing the user experience

This article will focus on the 2nd: II changes in the charging model, which is the core of the site is also the main focus of profit, is also a combination of changes in the service model built, only to change the service before the change in fees.

Under the support of Unicom operators, change the service mode, can be conveniently through the combination of mobile phone to complete, if you do not read the first article, this article will also mention the service-led charging mode. We also take our website talent network as an example, in fact, these four changes apply to all types of Web sites, that is to provide user-centered services.

Second, change the charging mode:

The traditional charging mode is a monthly membership system, which collects different monthly subscription fees through different monthly subscription services, and the different services mainly by restricting the number of resumes and the number of posts posted. As described above, the charging model will make many enterprises have concerns, do not know the situation of talent pool and recruitment effect, especially for small enterprises, may only recruit a person, spend hundreds of yuan, many will not invest, so in charge mode, for and small and medium-sized enterprises, the introduction of characteristics of the charging mode----mobile phone small payment.

As China Unicom's website, payment and the combination of mobile phones make our pay more convenient. The specific mode of the charging model is, the enterprise first screening resumes, resume information in addition to contact, all open to the enterprise, the enterprise selected resume, clockwork SMS can be returned through the system to the phone's verification code to check job seekers contact information, download resumes. Each message is appropriately charged for a small fee.

In order to highlight the first service after the concept of pay, for the enterprise posts no longer charge, free post, unrestricted, free registration of enterprises, as long as through the audit (verify the authenticity of the enterprise, to ensure that the registration information is true and reliable) can be released. Monthly users also no longer limit the number of resumes downloaded, no monthly subscribers if the job is less, you can download resumes through the mobile phone, to maximize the service of various types of business needs, so that all enterprises can recruit the required talent.

Changing features: (Please compare the previous http://www.admin5.com/plus/view.php?aid=202274)

1, the website can not only for the monthly business services, fragmented enterprise users can also enjoy the website services, simplifying the business in the site operation of the complexity, more humane, enterprise users can recruit people even if not registered.

2, the monthly enterprise no longer for the traditional more than a monthly download and worry about changing the package or additional purchase, more than a monthly fee can still download the resume.

3, the removal of enterprise users to post restrictions, can greatly enrich the site position information at the same time, different from the traditional talent network, so that enterprises get more and better services.

Through the change of service and charging way, the website service process is as follows:

The improved enterprise service process is shown below: (Please compare the previous http://www.admin5.com/plus/view.php?aid=202274)

The improved personal service process is shown below:

The above fee mode changes are detailed in our website, Henan first Portal recruitment website: The Talent Network (http://job.shangdu.com), the talent network operators interested in the registration of friends can experience the first article mentioned some personal services as well as the current fee pattern changes, May bring new ideas to your website development, including the next chapter I will sum up the human experience change, can also first understand a part.