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The rapid development of computer network industry today, the traditional way of marketing has not been able to meet the needs of major manufacturers and businesses. How to set up a marketing network on the internet has become a major producer of the pursuit of business. Then a new type of business marketing model, namely Network marketing. Generally speaking, network marketing is to use the Internet as a promotional tool, and launched a series of marketing activities.
Some people may think that network marketing is the network sales. In fact, the two are closely linked, but they are not a community. Network Marketing is only a process, and network sales is a result. It can be said that a process produces a result. But it cannot be said that the process is a result.
The technical basis of network marketing is computer information technology. Computer network is the combination of modern communication technology and computer technology, it puts each computer in different geographical areas and specialized external equipment communication lines interconnection into network platform, the most characteristic of this platform is resource sharing. People can pass information through it and share various information resources. Network Marketing is the use of this platform to provide customers and show the production of home and business promotion information. In this context, people are looking for the information they need, they will use the search engine. and network marketing is like the reality of advertising, the things you want to publicize through some means of publicity, let people know about it. Search engines play a role in internet marketing as a real-world billboard.
Search engine refers to the necessary functions of the website, in order to improve the user experience, so that users can find the information they want in the first time. In the follow-up user use, but also improve the product promotion, service sales. Provide or create a favorable environment for network marketing. And by tracking the user's search behavior analysis, can be based on its behavior to develop a better network marketing strategy. In order to achieve the smallest input, to obtain the largest target customers. The development of search engine has driven the development of network marketing. In today's network marketing, most companies in the online publicity, through the major search engines to put their own goods and product information, the use of search engine marketing to carry out network marketing, from which to gain great benefits. If there is no search engine, then the benefits of search engine marketing will collapse. And the important part of network marketing is search engine marketing. Although, online marketing can also be carried out through a variety of marketing methods. But, less the most important component, from the marketing effect view will lose its original marketing significance.
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