My view on the importance of internal links to SEO

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I believe that the SEO has a certain understanding of people, should be aware of external links and internal links to search engine rankings of importance. This article also has a lot of, here I want to talk about my site outside the chain and the idea of the chain.

External links is a search engine ranking an important part, we should all know the PR value, Google PR value and external links are inseparable (Google PR value algorithm). The more external links, the higher the PR, the site will be ranked the top. As for external links, what the new site should do, many SEO sites have talked about this problem, I will not say more.

Internal links, a site's internal links to set unreasonable words, then search engine spiders will be difficult to crawl in your site more in-depth, so that not only included not to increase, but also reduce search engine friendliness.

How to optimize the internal link?

1, the website navigation bar

The website navigation bar to the website how important, I believe everybody also very clear. I'll cut the crap. Below I talk about the website navigation bar should notice the matter.

1 the website navigation bar link is the search engine spider downward crawl the important line, is also each page correlation main guarantee. Suggested navigation bar with text link. (Note Do not use JS, pictures, frames and other techniques to do navigation bar, so search engine spiders difficult to crawl down.) ）

2 site do not use JS to do navigation bar. Using the URL Detection Tool, the navigation bar with JS is not detected. Take this site to http://www.ao-lot.com/, the site's navigation bar There is the use of framework problems, so it is not conducive to search engine spiders crawling.

2. Breadcrumbs and breadcrumbs

To put it simply, the meaning of breadcrumbs is to tell users exactly what position they are in, and the navigation is designed to be opened in the current window.

Breadcrumbs should list the names and links of all the parent pages (logical structures) of the user's page. Note: Here is the text link, if your channel name, category name, sub category name design is good enough, you will find that the inner page is through the keyword Anchor text link to the superior page, If there are thousands of content pages, there will be thousands of pages to the keyword anchor text point to the category page or Channel page!!!

breadcrumb navigation in content pages should the article title be listed? Should i add a URL link to the title of the article as a page? I did not from the SEO perspective to study whether there is a difference, I personally think it is best not to add URLs, but the URL of the parent page must be added.

3. sitemap

Site map that can be user-friendly browsing, but also to search engine spiders crawling. You can make an XML map to submit to Google.

4. News page of the latest news and related news and the next article

News page of the latest news, related news, the page below the previous one, the next link, so that users after reading the news content easily transferred to the next article or they want to go to the place, which is also a good search engine spider line. Take http://www.hnfree.cn/changsha/post/seo_028.html This article, it's related to the news that can take into account the user experience, but also increased the density of keywords, similar keywords. These are favorable search engine rankings.

The above is only my personal opinion, there are the wrong place to testify. I qq:37285850