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It is said to be in the annals of the Internet today, as two-thirds of DNS in the country has failed to resolve. Of course, this is not our focus, we are concerned about how the first time to find a site failure, and then timely stop the launch of Baidu bid promotion.
First of all, several common site failures may be:
1. Server failure, of course, there are many reasons for the failure, individuals have encountered: The server was attacked, poisoned, engine room fire, human operation errors and so on.
2. National failures, such as the advent of the DNS server paralysis.
3. After the revision of the medical website, the landing page is prone to failure, resulting in a large area of bid account Landing page can not open.
Bidding is not a procedure, so there is no responsibility to solve these problems, but the bidding should be the first one to find these problems. The reason is very simple, if the website hangs, the auction account is still promoting, this is the naked waste, without any reason.
Again, some personal experience in website inspection:
1. The first thing to open a computer in the morning is to check all promotional sites, as well as point business, QQ, mobile phone Shangchao and other consulting tools to see if everything is normal.
2. Regular attention to business dialogue, and then see the price of the flow in the auction, click on the landing page, you can see whether the site can be opened normally. At the same time, you can also look at the search word to match the land page, guessing the psychology of visitors, the following can better adjust the landing page settings.
3. The data from the previous day, by the way to see the most clicked Landing page, look at the specific content of these landing pages, you can also look at the transformation. While evaluating the landing page transformation, the landing pages were also checked for proper opening.
In general, to check the site, the day-to-day attention to business access trajectory, more points to visit the page is the best way. After a long time, it will be found that there are many benefits, and even develop a professional inertia, can find more and more problems.
Finally, there are a few more easily overlooked details here, incidentally:
1. Web site sometimes because of browser caching, easily after the failure, the home page can normally open. So it is necessary to use a browser that automatically empties the cache to test the site.
2. When found that the site may have failed, you can shout around colleagues to try to trust the strength of the team. If everyone has developed the habit of checking the site, and timely feedback to the auction here, will greatly reduce the possibility of waste.
3. Can often use webmaster tools to look at the site's SEO information, while focusing on response time, if the result is "Response timeout", the site may be hung. (The following figure has a specific time, it means that the site is normal)
4. In some cases, the site in different browsers show the plate dislocation, or be anti-virus software interception, these situations are to do bidding friends to always pay attention to. After all, everything that is not conducive to the experience of visitors will affect the final transformation effect, all need to find and solve in time.
These are some of the experience of personal practice, if everyone has good ideas, also welcome to share. Medical Network Department www.ylwlb.com our aim: to bring together the wisdom of everyone to share the growth!