National Day 7th to create flow: Use the media publicity to find the opportunity to network

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Every time the beginning of a long holiday, the national consumption will be geometric times of ascension, and at this time is the media to promote their own products the best time. So as a webmaster, whether can take advantage of this opportunity, for their own income? Do not only relationship that maintenance and maintenance of the old station, the appropriate time to walk short may not be bad.

First of all, before today's topic, we have to understand in the national day, users on what topics most interested in: 1, film and television programs, every time the Golden Week is not the media to rob users of the opportunity? The long, deliberate blockbuster is dazzling, and even the movie theater is at a high cost of buying. 2, travel, why every golden week, passenger traffic will reach the peak of the year? Some people are a home reunion, but the "travel" of the people are not a minority, the media Crazy promotion tour, the Internet may not be a profit point. 3, catering, "holiday syndrome" is indispensable every year, food and drink what? Presumably it is a topic of concern. 4, gifts, every holiday gifts of people are not counted, such as optimizing the "National Day to send what gift" presumably also can get a lot of traffic. 5, discount promotions, National day period merchandise discounts, seems to be in the hearts of people is the practice, and every national day how many shopping malls is not "National Day promotion" it? Multi-profit, also allow users at this time to choose the right time to buy.

At this time, the media advertising overwhelming, online, television, radio, public transport, Subway, are doing a fanatical propaganda, users know that this information, bound to online search, webmaster can not be this occasion optimization? And how to use the media in a short period of strong publicity, to go beyond the peer ranking of keywords, We further analyze the following:

One: Superior domain name

Search engines have a feature, the longer the age of domain names, the higher the weight given. Many webmaster hands are how many accumulated a few old station, why not take a few days to do? For the National day seven days of hot word search, fast earned rank, the author recommended the use of more than 1 years of old domain name registration. And not necessarily to build a new station, long tail Word can.

Second: The superiority of the server

The impact of the server is much, presumably this does not have much to say. A stable server is the basic guarantee of the value of the website. At the same time, the search engine to give the server has a division, independent server site is really easy to optimize, ask, how many owners with independent IP server to do garbage station? Good server, to ensure that the content is quickly indexed, even if the display, rather than because of server problems, resulting in the delay to put a snapshot.

Three: The classification of the optimized form

How to ensure that content in the shortest possible time to have the highest ranking it? It's not realistic to build a new station for the Golden Week of a few days, unless you have a super cow optimization technique. And if this optimization site, there are two ways: 1, Feature page form, 2, subdirectory site form. Feature page form is very simple, for the corresponding optimization of the keyword, do a website independent of the topic, all the content is based on this, so is included, you can get a higher weight. For the second, the form of subdirectories, although also a new station performance, but can inherit a certain weight of the site, but also get the search engine to give a new weight, if not meet the old station, in these seven days will have a good performance.

Four: Keyword link optimization

Stationmaster usually optimizes the website, most are carry on the Homepage keyword optimization, very few go to deliberately optimize inside page, that is because an inside page does not have too big value. However, the use of the theme of the internal page, the category page construction site is not so. In the last few days, daily focus on the optimization of the link page, the appropriate number of links to do the conversion, send a Post Description topic page. If the competition is not too big, then the corresponding keywords will be quickly highlighted.

This chapter of the binary Network (http://rs.lstrauss.com/) concluded that the use of the media to promote the product keyword for short-term optimization, or the rapid breakout of the webmaster revenue, and the profit model is mainly positioned in ' product sales ' is a good profit channel. If the flow alone, or some weak, not too big profit effect. During this time, the owners of Taobao will presumably increase a lot.