Nearly 4 million Britons buy their favorite items on Christmas Day

Absrtact: December 26 news, traditional Christmas shopping is usually from Boxing Day (one day after Christmas), and this Christmas, British businesses are in advance promotional activities to attract consumers on Christmas Day online consumption. It is reported that from three

On the December 26 news, traditional Christmas shopping is usually from Boxing Day (one day after Christmas), and this Christmas, the British businesses are in advance promotional activities to attract consumers on Christmas Day online consumption.

It is reported that from the beginning three years ago, the United Kingdom has gradually put the Christmas shopping tide ahead of Christmas Day. Big retailers and retail platforms, led by Amazon, will be the first to launch a promotional campaign on Christmas Day, while other small and medium-sized businesses are beginning to join the Christmas shopping spree.

Amazon says online shopping has become a habit for British families at Christmas, so it predicts that the number of clicks on Amazon's home page will rise more than five times times this Christmas shopping day.

According to the IMRG survey, 5% to 8% of British adults will do online shopping on Christmas Day, with nearly 4 million of Britons buying their favorite items on Christmas Day.

At the same time, the survey also showed that on Christmas Day, about 440,000 euros per minute of net purchase sales, sales of about 636 million euros. All shopping sites are expected to have over 140 million hits, up 25% from last year's data.

In addition, according to the public information, billion power network learned that before Christmas, the British people often like to watch TV and package gifts through the tablet computer and mobile phones and other mobile devices online. As a result, a large portion of the Christmas shopping Network is generated from mobile devices.