Nearly 50% of voters do not believe that consumers are choosing to forget about the problem of fakes

Abstract: In a recent survey, billion power network harvest unexpected answer: Nearly 50% of the voters do not believe that consumers in the face of fake problems, choose to forget. Of course, in the eyes of another part of the voter, the electric business platform is rightfully flushed

In a recent survey, the Million Bang Power network harvest Unexpected answer: Nearly 50% of voters do not believe that consumers in the face of the problem, the choice to forget.

Of course, in the eyes of another segment of the voter, the sale of the electric dealer platform is rightfully impacting the industry as a whole, especially as users have compromised their trust in online shopping.

It all stems from this week, a beautiful product by the media dug up the sale of fake scandals, the platform of third party suppliers Cheung Peng Heng Industry in almost all the net sale of fakes, poly-US excellent products have acted as a weak regulatory role, and the Beijing-East together with the industry's critics.

However, in the view of some electrical business people, fakes are both an eternal proposition and a pseudo proposition. In the early days of the Robin, this is not the power of the operator platform of the main consideration of the issue, even if the horse racing enclosure is coming to an end today, still open one eye, until the problem erupted. Because they know that it is easy for consumers to forgive the operators, especially the "brain residue", which has continued to pay for the fake fakes.

In the eyes of the vast majority of consumers, due to the lack of awareness of copyright, innovative ability, the domestic retail brand has not really awakened, 34.8% of the voters believe that the brand itself is lack of originality, imitation and shanzhai into the mainstream.

Analysis of the industry, in the fake imports of the rampant market in the mass consumer groups, it is difficult to have the ability to identify. With the luxury brand, the international line brand distance sense, let this part of the crowd even have the consumption ability, also not enough to have real taste.

In this way, the market even if fakes rampant, but will not arouse the consumer's strong awareness of rights. On the other hand, the high identification, the cost of proof, cumbersome litigation process, but also to the consumer of the rights of protection in the slowly waiting for the hope of naught.

Billion power network survey showed that after the purchase of fakes, the most common way to complain, but also only on the internet to a bad review, this proportion is actually close to 70%. In addition, the adoption of new social media, such as micro-letters, micro-blogs, has become a habit. Only 12% of voters would choose to take the judicial route.

So, in addition to consumers of "bad taste" and love forgotten, what is the source of the spread of fakes long ago? Prior to that, a big international trader to billion power network revealed the secret, in the absence of a brand authorization under the premise, said 85% of luxury goods dealers in the sale of fakes, there are some familiar with the electric business giant. Even through purchasing means, directly want to brand overseas local channel buyers, still can not avoid the existence of adulterated behavior. "Because these local channel Chamber of Commerce to China to buy high imitation goods, mixed with authentic sales." ”

Therefore, in the process of looking for "false sale", in addition to the Electronic business platform to know the false sale of the joint and several responsibilities, the domestic high imitation prevalence, to stimulate overseas distributors have been included in the original Sin one.

But once the sale false behavior is exposed, the electric business platform's posture is attracting the attention. In the face of credit crisis, how to restore consumer trust as soon as possible, especially important.

For example, Beijing East, immediately seized the shop, then cathartic. Similarly, poly beauty products also spread out the CEO Chen Au Wrath Cut the luxury sector initiatives, at least will appease consumers heart grievances.

However, for those who have been selling fake platforms, the media in any case accused, the founder still put an innocent gesture, users will not buy. 64% of the voters said that to join the platform is eager to "wash the white" themselves, out of the relationship, it is totally unacceptable.