Nearly 50% operators around the world are deploying big data

Xinhua News Telecommunications and Media http://www.aliyun.com/zixun/aggregation/8934.html "> Market research company Informa Telecoms & Media has surveyed 120 operators worldwide, noting that 48% of operators are implementing large data operations.

Informa said the cost of large data services accounted for an average of 10% of the operator's total it budget and would rise to around 23% in the next five years, becoming a strategic advantage for operators. 58% of the surveyed operators believe that the long-term development of large data technologies will spur new business models; In the short term, large data implementations are more closely focused on addressing the internal challenges of operators, such as increasing user loyalty or improving user experience Management (CEM). Julio Puschel, chief analyst for mobile operator strategy at Informa, says operators use large data to understand the major challenges they face and improve their customer experience. By using large data technology to optimize the process and improve the quality of service, it will be advantageous for the operators to explore new business opportunities in the future construction platform. Nearly three-fourths of the large data services currently in operation are focused on specific commercial applications rather than end-to-end.