Nelson: Android users are more likely to click on ads

Source: Internet
Author: User
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Beijing time September 14 morning news, according to foreign media reports, market research company Nielsen survey showed that Apple iphone users in the App Store has reached Google Android harsh and BlackBerry App world twice times.  The number of applications that Apple users download has a ratio of 1:2 to a free application, while Android and BlackBerry users download apps with a ratio of 1:3.5 to free apps. But while Android users are less willing to pay for apps, they are more likely to click on ads in apps, which also make a profit for developers.  According to the survey, 47% of iphone users said they would not click on the advertised ads at all, while the same users accounted for only 29% of all Android users. "Android users are younger and less financially than their iphone users," Nielsen reported. Either way, Android users are more likely to click on ads in apps. Android's user base is growing, which helps developers make profit plans.  According to emarketer, a market research firm, the mobile advertising market is 593 million dollars this year and is expected to increase to $1.56 billion in 2013.  According to Nielsen's report, Facebook's mobile Web site is the most widely used iphone, BlackBerry and Windows Mobile operating system, and Android users prefer Google Maps.  Twitter's short message apps are among the top 5 of BlackBerry smartphone users, possibly benefiting from the BlackBerry's full keyboard configuration. Games and weather applications are the most popular applications, social and music applications ranked later. According to Nielsen's survey, more than 60% of the respondents said they had used game apps in the past 30th. (Shuko)
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