Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
With the rapid development of the Internet, the majority of businesses will gradually marketing the main force from the physical store and print ads to the Internet, and micro-blog as the most concerned about the current Internet users information sharing platform, contains an unprecedented network marketing opportunities. How to grasp the micro Bo This development opportunity, the revitalization of the power of their own "micro-bo" force, so that it in the field of network marketing to play a more powerful power, is the electricity dealers have to ponder the problem. Xi ' An famous Network Marketing trust experts-net a housekeeper in the long-term competition and cooperation has accumulated rich experience in micro-blogging marketing and skills, summed up the net one of the five-step Liang "Micro" method.
Network Butler believes that the unique characteristics of Weibo marketing determines its promotional methods and some of the characteristics of the strategy.
"Nice copy."
Micro-blog Case fine, accurate, easy. Micro-Blog Case 140 words within the limit determines its fine, quasi, easy copy characteristics. From the operational level, only the micro-blog content, attractive, accurate and unambiguous, and easy to understand, in order to attract the attention of netizens, in order to be in the hundreds of per minute thousands of micro-blog to stand out, and the stand out of this microblogging must accurately convey the required information. In addition, the attraction is attractive, a large enterprise wants to establish its own brand style, must infiltrate the brand idea in the copywriter, forms belongs to with own enterprise the micro-blogging style which matches.
"Liang Classification"
Full-angle radiation of microblogging content. Enterprise Weibo to avoid the single content and attract fans, can be set up different columns, such as a network butler's micro-blog content is divided into "a network of questions, a network of news eyes, a network case set, network survey, a festival to share" and so on, flexible content for the enterprise Micro Bo injected a lot of fresh blood, can also adapt to a variety of micro-blog focus changes to attract more public attention.
"Beautiful Technique"
The use of micro-blogging techniques. Microblogging is a real-time information publishing platform, there are always new micro-Bo appear, a commercial value of micro-blog to catch everyone's eyeball in a certain period of time, using some emphasis on techniques and words and techniques will play a multiplier effect, emphasizing skills such as punctuation "" "" # ", emoticons, related pictures, Attractive titles and so on. Network Butler in the long-term micro-blogging operations found that contains "" "" # "and related pictures and expressions of the micro-bo attention is much higher than the text without these elements, and the writing techniques should be the general public attention to the topic as a primer to achieve noticeable in imperceptible.
"Pretty Control"
Frequency and forwarding control. An enterprise microblogging can not be loose, fishing or randomly sent, such a micro-blog can hardly make any fans, not to mention publicity and marketing effect, a housekeeper believes that micro-bo working hours should be guaranteed to be updated within 30 minutes, and each micro-blog should be based on content @ related characters, but also not too many people, NET a housekeeper thinks general micro Bo @ Three person is most suitable, this is advantageous to the spread of Weibo. In addition, Micro Bo fans of the interaction between the must pay attention to questions or questions to be resolved in a timely manner, this is important to the establishment of corporate image.
"Liang Xiao Bian"
Micro-Bo Small series of matrix arrangement. A business micro-bo from the formation to maturity, inseparable from the size of the cooperation between the number. Previous microblogging marketing cases have shown that a small interaction often produces a series of chain reactions, playing an unexpected role, the so-called butterfly effect. Network Butler believes that micro-bo marketing needs according to the situation in large size under the establishment of matrix-type trumpet to assist the promotion, such a promotion effect will be better.
Weibo marketing involves a lot of knowledge, network Butler's microblog theory is still in the deepening of the development of the five-step Liang "Micro" method is only the basis of the system theory, later, the network Butler will also launch micro-blog operations and planning Marketing series of articles, interested parties please pay attention.