NET Push 365: Effective group buying website promotion method

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Since the United States, a Groupon group purchase site to launch a group buying model, in the industry has made remarkable achievements, a short time, domestic internet entrepreneurs to buy a network of this new model launched a warm pursuit, only in March 2010 group buying station suddenly appeared a blowout phenomenon, Hundreds of group buying websites imitate and learn from Groupon's model group buying website, thus staged an unprecedented "hundred Regiment war", will buy the website to a new climax. As of the beginning of 2011, the size of the group buying site has reached more than 3,000, from "Hundred Regiment War" into a "thousand Regiment War", the eyeball of the group purchase site really entered the crazy burning money stage, so how to make their own site in the fierce competition to stand out? Network Push 365 believe that do a good job site promotion has the following several common methods:

1, soft article promotion

For the characteristics of group buying site, the daily insist to write some group buy fans pay attention to the high level of group purchase information or group buying skills, and published in major well-known sites, but also to the site to bring considerable traffic, more can increase the visibility of the site.

2, login to buy site Navigation station

At the same time, group buying site, group buy site navigation stations have launched, for us to promote group buying site to provide a lot of convenience conditions. According to the net push 3,652 months of observation, many group purchase site traffic mostly from group buying navigation site, many netizens in order to be able to get more in a short time to buy information, first of all will choose to buy navigation website to browse, so that they can give their own site to bring very considerable traffic, Therefore, login to buy navigation site is also a good site to promote the key step.

3, blog Promotion

Sina, NetEase, Tencent and other major portals to open group buying website of the official blog is very necessary, will be the latest daily purchase information and group buying activities in the first time posted to the blog, can attract more netizens attention.

4. Weibo promotion

Now the most popular is the microblog, major websites have launched their own micro-blogging products, we can also think of micro-blog as a public text message, although only a short 140 words, but the use of micro-BO transmission of information is very timely and influential, if the blog and micro-blog synchronization binding, Each update the blog at the same time can be synchronized to micro-bo, very convenient and fast.

5. Forum Community Promotion

Large Forum Community traffic is very large, due to the characteristics of real-time group buying, the general day of the regiment, the Day of the regiment, so the daily insist on some large forum community to publish some group purchase information, in a short time to obtain a large number of user visits.

6, QQ Group Promotion

The use of QQ group promotion is also a more commonly used to promote the method, add some popularity of the QQ group to publish buy information, the promotion effect is also more significant.

7. Library Promotion

In this age of information sharing, we can make full use of Baidu Library, beans, such as well-known documents download station, combined with their own site to produce some related documents, and in the document marked URL upload to the major document download station, not only can increase the site outside the chain, but also to promote the role of the campaign information.

8, question and answer promotion

We do group buying site promotion can also be like other types of Web sites, using Baidu know, Sina love to ask, search and ask, Yahoo Knowledge Hall and so on to answer the questions of netizens to promote.

9, the registration of prizes

Do group buying website can consider through the form of award-winning registration to carry out publicity, such as in some large web site to buy advertising or exchange with other sites to carry out the form of advertising "award-winning registration" activities, this method can be a short time to attract a large number of users to register, the effect of the

10, mail Promotion

According to group purchase website registered users to develop mail promotion plan, the first to carefully analyze the site of each registered user's consumption behavior and hobbies, and targeted to produce some of the activity page, in the first time sent to the user's mailbox, can attract a lot of users.

11. Search Engine Optimization

To carefully analyze their own site is consistent with Baidu and Google rankings rules, and further improve the site optimization work, so that the search engine contains more pages, can bring a lot of traffic.

Summary

Group buying site to promote the way there are many, net push 365 just for you to introduce several common methods of promotion, we can according to the actual situation of their own website to develop promotional strategies. Website promotion is a long-term accumulation of the process, as long as the stick to do it, will make your group buying site famous. (Text/Triking)

Original article reproduced please note from the Network Push 365: (www.cuijinghui.com)