Absrtact: August 1 News, a few days ago, the high-end wine electric wine Network, which was held by le-View, announced a long-term strategic cooperation with the TV shopping channel of China International Radio. According to the Billion power network, the two sides will be in the form of television shopping content implantation
August 1 News, a few days ago, the high-end wine-holding company, "NET Wine Network" announced with the China International Radio Television shopping channel "global shopping" to reach a long-term strategic cooperation. According to billion power network, the two sides will be in the form of television shopping content into cooperation, launched the "Global Network Wine Exchange" column.
Network Wine Network Introduction, "Global Network Wine" column will be through the television platform and wine electric platform combination, to the television viewers recommend personalized wine category to meet the needs of different groups of consumers.
NET Wine Network related responsible person to billion power network said, this and global shopping cooperation, is in order to further expand the TV marketing channel, and can hand success, because both sides in the company's vision, product positioning are very fit.
It is understood that the Lok-View holding network Wine Network was established in October 2011, is a positioning in the high-end wine consumption of the electricity business site, on-line for a year, the net wine net of high-end users from the original 43% up to 72%, the user audience mainly distributed in Beijing, Tianjin, Shanghai, Shenzhen, Chengdu and the northeast.