Network distribution is becoming more and more trend clothing online line operation Hot

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In recent years, with the wild development of Taobao scale, the domestic online shopping environment has become increasingly cheerful. When, PPG, where customers finished products, Jingdong Mall, such as a public E-commerce website is also online and operating hot. Internet users can easily order the products they want, Alipay, Tenpay, online banking and other products to provide users with convenient, safe, fast payment tools.

A huge network of shopping environment gradually open and mature scale, bringing unlimited sales space began to highlight, attracted a large number of enterprises began to invest in resources to participate in this piece of cake, and even under the line has a huge sales channels of well-known enterprises have started E-commerce journey, the Company, Daphne, Li Ning, 361°, Lenovo and other brands have also opened their own online shopping malls, Suning, Gome also set up their own platform for the enterprise, such as enterprises more like Mao Niu.

Enterprises to participate in the network shopping market, its brand awareness, talent, financial strength and goods resources, operating naturally is downwind. However, online shopping market pioneer ascetic is thousands of small individuals, perhaps a city white-collar workers may be in school, they are more than the goods do not have too much money, but also has a strong entrepreneurial strength, and it is they cultivate China's e-commerce.

Enterprises have the demand of circulation products, consumers have the demand for consumer products, countless self-employed individuals have the demand to sell products, these several needs combined to produce a new industry "network distribution." Enterprises to provide goods resources, entrepreneurial individuals to undertake sales circulation links, enterprises to obtain greater sales, entrepreneurial individuals get some sales profits. In this two-year recession in the global economy, people in this industry are living more moist.

2009 Clothing Network by a well-known domestic enterprises to set up the start operation, to a faster, larger, easier distribution concept of integrated domestic well-known apparel manufacturers resources, through the organization of large distribution channels for circulation. At the same time, clothing network also adhere to the "Help Chinese Youth Entrepreneurship" concept, holding a variety of entrepreneurial skills training, inviting domestic e-commerce field experts to solve problems for young entrepreneurs to help them gold. On line two months, there are more than 1000 young entrepreneurs contracted to become clothing network distribution agents.

and period, Taobao distribution platform is also a smooth line, the use of Ali Group's strong financial strength and large Taobao scale, Taobao distribution platform for a while, the development of the birth of clothing network at this time by a strong competitive pressure.

How to face the powerful Taobao distribution, clothing network how to refine their own advantages?

Tan Ren analysis of well-known network marketing experts, the brand of goods, entry threshold, operating procedures and distribution time requirements is the clothing network is different from the advantages of Taobao distribution platform. Clothing network contracted to co-operate with the goods resources such as Anta, Li Ning, 361° and other brands, well-known high and easy to sell and authentic guarantee; Franchisees only need to promote the exclusive site without their own responsible for ordering consulting, order processing, goods distribution and after-sales service, at the same time franchisee do not need to put into disguised costs such as premium, Wang shop fees, through-train bidding, can also be free to enjoy the full range of clothing network entrepreneurship training.

In fact, in the face of aggressive competition Taobao, clothing network with a solid attitude and unique operating advantages to win more upstream suppliers and downstream distributors of the favor, volunteer to join the number of entrepreneurial youth increase, 35% of the speed of growth, become urban white-collar, college youth independent Entrepreneurship new platform.