Network Marketing copy Planning combat case Analysis: soft enough to harden the more the more just

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Whether it is offline marketing or network marketing, its core is planning, is creative. The ultimate carrier of creativity is copywriting, no matter is the website (shop) Need sales force copy, network communication is the need for creative network marketing copy. The essence of marketing and communication is to create the core value of customers, and all this requires good ideas and good copy! Copy and creative is to solve the website traffic, brand communication, product sales, such as the only rule! No good copy, you are a network of mass advertising machine! No good ideas, you are a network of garbage manufacturers! And this is why a lot of people participate in Network marketing training, learned a variety of network communication means and ways, but has been doing poorly the essence of network marketing. Vegetable Root Tan Network Marketing organization recently in Tianya home found a good network to promote soft Wen-Shanghai is only suitable * love, not suitable for love, and everyone to share their own analysis of the soft writing and community communication of humble opinion.

The post is for emergency contraceptive box to do the soft text promotion, November 17 uploaded articles, in the November 20 vegetable root TAM Network marketing organizations See 28,582 times, more than 100 replies. More cattle is soft wen unexpectedly was recommended to the home page. A text of more than 1000 words to achieve such an effect, it is amazing, but also the vast number of network marketing workers dream of the goal. In the vegetable root tan view, this article has many merits to learn the place. The first is the title-Shanghai is only for love, not for love. In today's online discourse, Sex and love have been largely deregulated. However, the topic of sex is still a network hotspot, very eye-catching, not to mention the title and product target audience is highly relevant.

Second, Nevin writing, the article is not long, more than 1000 words, but described the details of several scenes. Detail is to grasp the audience's psychology, so that the reader's thinking along with your word plot to advance in the brain in the image-type follow-up. At the same time, the text of the article short, casual, petty bourgeoisie, very consistent with network culture and the reading habits of netizens, the specific writing skills here is not reasearchers.

And finally with the plot needs to implant product brand, is very ingenious, most people do not think it is advertising. Tianya owner also feel that the article reflects the MI of the society, will be hot, can bring a large number of visitors, so the recommendation on the Focus page. This increases the access effect.

Again, as a forum for community marketing, interaction is essential. and post planners, know that although the article is very soft, can bring a large number of visits, but the effect of advertising is not in-depth, so after a few posts reply, the first tip is advertising and strengthen the brand name of advertising products, so you know is advertising, also have to admire the author originality of the post.

Post in two days time more than 28,000 of the access effect, in the current era of scarcity of eyeballs, is worth million, this is the value of creative copy. We do a lot of network promotion work, only know the product name, efficacy or website address everywhere to paste, everywhere to hair, your side hair, someone else's administrator to delete, is not deleted, netizens for naked advertising is very objectionable, most will not go to look carefully. Basically do not work hard, the only effect is to create a pile of network garbage, network Cowhide Moss, they also feel that the job boring, boring, worthless, no fun!

In fact, as long as you use more snacks to conceive, then you are not advertising, but the popular pursuit of the wonderful text.

Summary:

Title: Attract eyeball, fit network culture, if can relate product better.

Nevin: Cleverly implanted, to nature, without leaving traces. Image writing or thinking writing can catch the audience's thought.

Interaction: Can add is not enough, can also deepen, but also with other netizens point of view PK, the formation of the topic.

Network Marketing Communications Copy, is soft enough hard enough, the more the more flexible just, only soft to play the power, play the effect, hard advertising is basically rubbish. More actual case analysis is being updated.

The original text is published in: Vegetable Root Tan Network Marketing Organization: http://www.cgt88.com, Vegetable root tan global Starting, welcome reprint, reprint please provide source. Thank you very much.