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The era of rapid development of Internet, e-commerce network marketing has slowly replaced the traditional marketing, in this highly competitive network era, to do a good job of network marketing, first of all to improve their marketing ability, master the basic Network Marketing Seven steps, for this Network Marketing Foundation seven steps, stationmaster whether one by one know. Shanghai part-time bar According to their own network marketing experience, to share the foundation of the seven-step song.
The first step "Ming Qu": whether traditional marketing or network marketing, first of all to clear their marketing goals, in the end is to promote through network marketing which goals, often meet some customers are not clear about their goals, like a user came to my part-time bar, customer service inquiries need what part-time, they will always say anything can, Really provide them with work, and there will be no action. Network Marketing is the same, if the customer's own goals of the plan is not clear, this will lead to the failure of network marketing. Probably before marketing more is want to improve the site's IP, but because the target is not clear, to the last increase is only spiders to crawl and collect the amount of the site, or through the network marketing to achieve the results, is not the most needed data; Therefore, the goal is clearly the first step.
The second step of "Customer song": The network than traditional marketing to force, part of the reason is the network of users, but the network of users have become the network marketing of the drawbacks, in the vast sea of those who are effective customers, if the use of Internet marketing is to improve the number of independent IP site, It's time to start studying the site will get independent visitors from those places, those who are effective conversion rate, for these data network marketing are required to record the analysis of the high conversion rate of data, we need to frequently operate. Understand the potential customers, what is the customer, in order to further achieve the goal.
The third Step "customer feature song": Network Marketing to the site to bring traffic, bring the potential users, these customers can not only bring traffic to the site, but also to bring real-time sales of the site, more for the site to improve user reputation, these customers are the site really need to get users. Then we need to record these customers to the site, want to get those things from the site, whether the site can provide these users with the required services, we have to improve from those places.
Fourth Step "customer platform song": Network Marketing method Many, but really can obtain the benefit the platform is very few, after the network Marketing enterprise will discover, often only a few platforms can bring the effect to the marketing, that enterprise how to obtain these valid data, this needs through the network marketing the first 3 steps, Analysis of the potential users of the platform for activities, such as community Exchange platform, QQ Group, community media, for these customers the more detailed channel analysis, so as to better marketing to achieve the goal effect.
Fifth Step "Product highlights Go": The goal of marketing identified, potential user characteristics, activities of the platform found, then is the core marketing technology, to show users the marketing products, in the analysis of customer characteristics, according to customer characteristics to provide customers with product highlights, the advantages of the product, the use of products, Product Word-of-mouth, the potential value of products, etc., will be the most concerned about the user to show the problem, at the same time, marketing must set up online customer service, to the potential users better services, so as to better complete the entire marketing process.
Sixth step "effect monitoring song": For excellent network marketing, not only to have more than 5 steps, marketing effect monitoring is more than, the effect of monitoring including whether the goal is realistic, potential users are accurate, customer characteristics can be detailed understanding, marketing process to achieve the expected effect, In marketing those data flow conversion is big, the marketing problem is the customer dissatisfaction and so on, the data is the effect most accurate test index, for the network marketing, no data dependence, is elephant.
The Seventh Step "Divine Comedy": The reason called the Divine Comedy, but also because of the importance of marketing, a formal marketing plan, need to pay a lot, so this is the Divine Comedy is the webmaster must adhere to the end, for the network marketing, as long as the marketing strategy is correct, the right way, and then The marketing work will surely succeed. In the face of the goal set, we will feel very difficult, and may feel that we can not start, at this time in the goal of meticulous, strategic right premise, adhere to become the most important step, I hope the webmaster can insist on the marketing to the utmost.
Whether it is the traditional era or the marketing era, marketing strategy will not change, the basic steps of marketing will not change, as long as the webmaster can master the basis of things, you can achieve the ultimate marketing. At the same time, Shanghai part-time Bar (http://sh.jianzhi8.com/) that decisive, as long as there is the confidence to adhere to, can certainly reach the beginning of marketing goals.