Network marketing should be cautious "cask principle"

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The so-called "cask principle" that is the short board theory, refers to a barrel can be installed how much water is not determined by the long board of barrels, but by the shortest wooden bucket that a short plate decided. Internet marketing is a kind of network new media marketing Way, the modern network marketing way is numerous and complex, various, how the enterprise chooses the network marketing promotion way not only the enterprise marketing strategy question, how completes the network marketing to decide the enterprise marketing effect success or failure. As a modern enterprise of internet marketing, because of the lack of professional network marketing comprehensive talent, most enterprises integrated network marketing team members of the general patchwork, the composition of members of the knowledge structure is not complete, together with the integration can not be integrated and unified, and even in the website to promote the marketing of each other, resulting in huge waste of company resources, Eventually, the so-called short plate phenomenon occurs. This short board refers to the restrictive factors that affect the effect of marketing promotion, which ultimately leads to the failure of the enterprise marketing effect or the less effort. Then the enterprise marketing promotion, how according to the actual situation of the enterprise, find out the Enterprise Network Marketing short board and make up so that the marketing promotion effect maximization?

Hundred Strong Integrated marketing planning company: According to years of practical experience, such as enterprises in the site optimization, the decision to optimize the effect of the site is not the best, the most optimized part, but the existence of the site's shortcomings, the most shortage of parts, such as some of the site code to do very well, but also rich content and also has readability Unfortunately, the company lacks the overall planning of the site's outstanding talent, so that caused the Site page layout of the enterprise is messy, it will cause the site worry ranking can not maximize the optimization effect, if the user browsing your site, see messy pages, eyes directly spend, which also have the mood to appreciate your site content, User experience is not enough, it is not conducive to the search engine to collect your site's good impression evaluation. More serious is, because some enterprise website optimization team lacks the specialized website editor talented person, the site content renewal is some novice, casually from the net direct copy or simply carries on the so-called false original processing, the cumulative result website overall content quality drops, can imagine also will finally be discarded by the search engine. Web site SEO Because of low quality means optimization caused by the search engine punishment of the site cases abound.

It can be seen in the Web site promotion, enterprise decision-makers should try to avoid stepping into the barrel effect, which requires us to find the site's shortcomings and deficiencies, to find out the network marketing team of individual defects or speculative mentality, that is, to find the short plate, and to correct, such as page layout messy then we will be a reasonable page layout after the site worry; If the content is not rich we will enrich the content of the site, if the marketing team who have limited capacity or negative energy to correct or simply eliminated, and so on, only to find their own shortcomings and deficiencies, We can be targeted to enhance their own, corporate website promotion We can not cut off the long board, the only way is to find a short board and to make up for, to achieve the largest Web site optimization results, the most ideal network marketing effect.

Website promotion is the Enterprise Network Marketing promotion part, the website is the Internet Age Customer understands enterprise's window, this window directly decides the enterprise in the customer's mind image, we in carries on the website promotion, must be very cautious, must find out affects the website promotion effect the short board, and will make up, In order to get the best website promotion effect. The article by the Zhengzhou Winding music guzheng Training www.sxygz.com, reproduced please pay on the link, A5 starting, thank you!