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Network Marketing Strategy Deployment first step: Name
For the website name, company name, do you make it the important first step in the network marketing? Even as an important part of its long-term development plan?
"If you don't see anyone, smell the name first." "Name, in life is not only a call, more is the other will."
"Name refers to a particular thing, person or animal, thing, place, product, etc, a personality, usually used to distinguish another name, name can identify class or class of things, or single thing." Name is the use of biography
The principles of modern nomenclature give people or things a social and conceptual symbol to distinguish one thing from another. "--This is the Baidu Encyclopedia of the relevant explanations.
This shows that the name is a social, conceptual symbol, is the difference between one thing and another thing symbol.
Here is a selective comparison of the following analysis of the site name:
Trading platform
Taobao, have Ah, Pat NET, ebay
The word "Taobao" feels like a platform that is standing in the mouth of the purchaser, and it is the feeling of the buyer to choose the platform unanimously.
Where did you buy XXX? I bought it on Taobao.
"Yes," the sense of the word is standing in the seller's perspective to explain the platform.
Where did you buy XXX? I bought it on my own. A little puff.
"Pat Net" clap? What's that? Clap your hands, play the game?
Where did you buy XXX? I bought it on the internet. Buy products to what racket net?
"ebay" This I do not intend to what word meaning, "Yi" has the feeling of transliteration, easy to deal with the fun of trading?
Where did you buy XXX? I bought it on ebay. If so, it might be nice if ebay uses a fun-sharing site for commodity trading.
Second, vertical Shopping Network
Bag industry: Wheat bag, save a good product
"Wheat bag" sound means to sell bags, buy bags, but also do not sell, but also the meaning of bags. Sounds like a bag brand.
"You a good product" the first time I saw this website name when I thought is the clothing class product, when opens the website to see unexpectedly is the bag monopoly.
Beauty Makeup: Decorate net, left Bank woman, love show makeup
Three website sounds the first feeling that this is related to women's website, virtually let others know the site's location and the site probably sales of products.
Iii. Community Class
Ant Nets, Douban from the form of naming, the domestic network, Renren, the network from the regional naming.
Renren was renamed from the Campus network. It can be seen from here that the name of the site and site positioning have an important relationship.
Iv. personal website
Personal network is heavy is to have individuality, characteristic. The name of the site is also strange, different.
Featured sites such as: Moonlight Blog-Moonlight Night I'm still at it. In the "Computer technology, website set up the Internet, search engine industry, Google Earth, Web 2.0" This is the portrayal of it. There are many other sites you can find related semantics, context to describe.
Summary
Website Name rule:
1, words should be 2-4 words.
2, the word mood and industry has a connection.
3, the embodiment is different, has the difference, has the characteristic.
The idea is because the individual has designed a virtual engineering company in 2007, after the promotion of people call me said the company name is very good, the company is very professional. And in that industry, those customers are not consciously to the virtual company publicity drive, now that the engineering company received 2-7 phone calls a day, I put those information to a free trial for one weeks, and then want to receive the relevant information can be 100 yuan to buy a lot of meals. I hope that these experience for me is doing e-commerce or life Resources category friends are helpful.
May you use your extraordinary creativity to help you create a new miracle.
Author: Tangtang
Original: Tangtang's Network Marketing blog www.ingboy.cn
All rights reserved. Reprint must be linked to the form of the author and the original source and this statement.