Network marketing terminals for the king to build their own web site is the general trend
Source: Internet
Author: User
KeywordsNetwork Marketing consultant Network Direct self-built website
Easy multiple Network Marketing studio Xiamen's Network Marketing successful enterprises, Spokane di Card (Sportica) is a local has a certain momentum of the network apparel enterprises. As an OEM enterprise, terminal resources are always held in the hands of customers, if the customer "a", the enterprise was taken away from the cold "winter clothes." And Spokane, like the plight of foreign trade enterprises abound, this year, near the clothing town Jinjiang, Shishi also frequently came the small foreign trade enterprises closed bad news. Brand for the king, terminal for the king, practitioners for many years Spokane Emperor Card Wu Shihui very understand this truth: how to get out of a suitable enterprise network brand Road? April 2008, Asia's largest network shopping platform Taobao launched Taobao Mall, Wu Shihui decided to first Taobao as the first stop to expand the domestic market. After several months of development, Spokane has become Taobao Mall on the brand, has been a stable home Taobao mall men's sales top three. Ali mother merged with Taobao, the network market is highly sensitive to Spokane Dili card has become the first in Xiamen region to launch the enterprise. Admittedly, Spokane di Card (sportica) Bet Taobao Mall has made a preliminary success, but the enterprise to further bigger and stronger but also face new challenges. First of all, free is the most expensive. Spokane Emperor Card (Sportica) in other clothing brand enterprises did not start before, betting Taobao Mall, enjoy a number of Taobao free service, to obtain a certain opportunity. However, this bet Taobao way there are many hidden dangers: the core of business operations are in the hands of Taobao. We know that the most important thing in business is to have a timely grasp of the customer data and customer behavior of the specific analysis. Taobao is the equivalent of a supermarket, we see, as the supermarket giant Wal-Mart has begun to produce its own sesame oil, their own brand of clothing. It can be foreseen that once Taobao is willing to cut into the industry or prop up a brand, the first advantage will vanish instantly, or Taobao increase the proportion of Commission, to take bidding and other ways, are likely to bring a huge impact on the network of direct marketing enterprises. Second, the network of direct marketing enterprises close to the end of the demand is right, only to seize the final consumer to achieve the breakthrough clothing industry, the real through the network to break the plight of small and medium-sized clothing enterprises. But if the passive rely on business-to-business platform is terrible, the increasingly saturated business-to-business platform, domestic enterprises "swarm" trend will cause Taobao mall's influence is declining. So simply rely on Taobao mall is difficult to cultivate customer loyalty and high-end consumer groups. Now more and more small and medium-sized enterprises have given up Alibaba, because it is expected to spend tens of thousands of yuan or even hundreds of thousands of yuan to the high saturation of the business-to-business platform to get some low quality orders, better to build a website to promote, so Spokane Dili card (Sportica) Taobao to expand sales channels operating mode faced with low replication threshold, high degree of external dependence of hidden dangers, in the further development of enterprises have hidden concerns. Taobao Mall recently clicked, impressively see "Seven wolves" and other clothing major brands stationed in the capital, brand, physical storesLayout, offline and on-line on the three-dimensional offensive is easy to strangle any one relies on Taobao mall start of the network clothing brand. Third, venture capitalists may not care about the business model and operation of the creative, but will care about the overall team's professional network marketing strength, because the network is not lack of creativity, not lack of projects, lack of funds, the most is the implementation. Spokane (Sportica) is currently the most lack of a professional team, the lack of professional network marketing consultant guidance and implementation of supervision, is a common problem of small and medium-sized enterprises in China, relying on the external network marketing agencies often let enterprises try water network marketing efforts to greatly discount. At the same time, this is also the majority of SMEs in the network direct access to venture capital of a potential obstacle. In the easy multiple network marketing, since the establishment of the Web site is the trend of the general, Spokane Emperor Card (Sportica) took the lead, Hope Spokane (Sportica) can be in another round of network marketing competition to win the opportunity.
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