Network Marketing Training seven cases of crime

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Chinese creativity is endless, under the guidance of "economic construction as the center", the Chinese ingenuity is embodied in business. But it's hard to say whether it's great wisdom or cleverness, look at "Sudan, gutter oil, sulfur chopsticks, a drop of incense ..." and then look at "garlic you ruthless, ginger you army, Sugar Gaozong, apple what ...", you must sigh Encebergo ah.

Take the current in full swing of network marketing training, everywhere is filled with impetuous, everywhere is a flicker, mammies, the stage, the network marketing training as a "success of learning" There is, the network marketing as a pyramid scheme blindly exaggerated there; plagiarism courseware; have no actual combat experience but oneself to own the actual combat expert ...

Vegetable Root Tan Network Marketing Organization to observe the field for a long time, I have a sense of accumulation, with the help of the famous western seven crime scene said.

About Seven Deadly Sins

Seven cases [1] (Seven deadly Sins), the 13th century DAO Ming priest Saint Domas Aquina enumerated the manifestations of various evils. According to the Catholic teachings, "I am a little bit of the view of Xi ' An and the pope, to discern the great evils that Christians often encounter". "Great" here means that these evils belong to the original sin, such as the greed of thieves from desire.

These evils were originally written by the Greek theological monks, Pangyi, of 8 kinds of evil deeds that impair individual spirituality, namely gluttony, lust, greed, sadness, rage, laziness, conceit and arrogance. Pangyi observed that people were becoming self-centered, especially proud. Laziness here means "mentally lazy".

In the latter part of the Sixth century, I reduced the number of those 8 crimes to 7, taking pride and arrogance, sadness and laziness, and adding jealousy. His ranking criterion lies in the degree to which love is left behind. For: arrogance, jealousy, rage, laziness, greed, gluttony, lust.

Greed: The desire to get out of control is the focus of seven deadly sins. Other sins are only the supplement of irrational desires.

Lust: carnal desires, excessive lust for physical pleasure.

Gluttonous: Gluttony desire, waste food or excessive indulgence appetite, excessive covet pleasure all for gluttonous one crime.

Jealousy: The desire for property, because the other side has more assets than you have a grudge (the assets here are not limited to property, more talent, talent)

Laziness: The desire to escape, the loss of laziness and waste is the product of a sin of laziness.

Arrogance: the desire for excellence, the ego obsession caused by overconfidence, and the excessive thirst for attention of others as arrogance.

Fury: The desire for vengeance stems from the fury of the heart, the improper evil thought that arises from hatred.

Network Marketing Training One of seven sins--quack medicine sells counterfeit drugs

Throughout the Chinese network Marketing training Company's promotional copy, can be said to be eight, recount, but all have one thing in common--quack-style of the cheat, such as: There is a well-known network marketing training institutions of the course known as 90 days easy to create a quick money system, and network marketing training company is an instant upgrade 300% Sales performance, there are some more to say that there is the effect of the resurrection, this is not the quacks loudly yell: Ancestral secret recipe, the treatment of all diseases, illness, disease, sickness and the body? And then in the public class to find a todo, hehe, atmosphere up. Although one is the information field, one is the stall, but its purpose is to put the money in your pocket into your pocket.

We take common sense to judge under: if really have they say so cow, that he has already made a big profit, become the world's richest man, still need to call you to attend lectures, is open class, is entrusted.

In fact, according to vegetable Root Tan Network Marketing Organization understanding, at present, almost all the network marketing training companies, their own sales are mainly through the offline telemarketing team and offline public classes to achieve, these companies their own network marketing is a mess AH: The site rankings are poor, no traffic, or the site structure is not clear, Customer experience is poor, there is no sales volume.

Vegetable Root Tan Network Marketing organization thinks: Network Marketing is an opportunity, but the threshold is very high, need from the strategy, website platform, dissemination, data analysis, team management, project operation and so on each link promotion on the system, can obtain the success. That 90 days of quick money, an instant increase of 300% sales, or to prostitute medicine.

Network Marketing Training Seven Sins of the second--no combat, blind

Chinese Network marketing training lecturer almost no real operation of the network Marketing project of the actual combat personnel, most of them are previously engaged in "success" training, psychological motivation and sales training instructors, in the "success of learning" training is not popular and network marketing training wind Water, these successful masters hold "money more, people silly, Quick "idea, a night title all become Network Marketing experts, E-commerce experts. Really "like the night Net wind comes, the network brick house everywhere opens!"

These bricks are generally fake first fake experience, title, such as there is said himself in 98-2000 online retail more than 100 million, to know Taobao is 03 only appear, ebay, although set up in 99, but the first 5 years basically did not sell, 2000 network retail no transaction security system, 2000 QQ still begging people to buy ... At that time, if a website sold more than billion, that is a big news, OH this false level is too water it, and what the school professor, the results of no such school, others Chun the western Pacific to have a school, they actually first concocted a school, and then get a professor when, pure fantasy.

Chairman Mao said: "Without investigation there will be no voice." Vegetable root Tan apply: Did not do can not say will. These do not have any online marketing experience of the master, they collect a wide range of successful cases on the network, and then from the surface analysis, and then set on the success of the coat, began to cheat classes. The classroom is very exciting, the person with a hot head. However, people who do not really operate online marketing programs do not know the strategies, details, and implementation behind these cases. They usually say a word: Internet marketing is a window of paper, a stab on the broken. Therefore, the Network Marketing training Circle people have been doing the Internet people to see up, this reason.

There is no actual combat experience of the Network Marketing Instructor Course it is very harmful, many business students are not clear so, in listening to the "master" proposal blindly on the horse, the result is Shing, such an example is too much. For example: participated in a well-known network marketing training in Shenzhen, a jewelry company, in the class was "master" fooled Diamond birds, nine drilling nets successful case analysis, follow the "master" proposal, start the jewelry platform construction, the result is millions of throw down, even bubble did not take, rang not to ring, millions of on the trace of all without. But outsiders do not know, and has been the company as a success story to the other students. Oh

Network Marketing Training Seven sins three--content homogeneity, without any innovation

Network Marketing play is the idea. But we teach people to do online marketing courses are very similar, no new. All kinds of courses are what fast money system, which is what positioning, website, promotion, operation module, the content of each module is highly homogeneous, because the courseware are copied to copy. They teach people positioning, but their own positioning is not clear; they teach others to do the site, but their own site structure is not clear, copying other people's content, no conversion did not deal; they teach others to promote the network, but their own website does not flow; they teach people to operate, but their own company often problems, staff basic 3 months to change the whole.

Vegetable Root Tan Network Marketing organization believes: Network marketing or any marketing core of two words: strategy and creativity. The most important basis of network marketing is to understand the network culture, and this requires a very familiar with the company's business senior netizens can do. and currently engaged in Network marketing training companies, whether the lecturer or their own network lecturer, basically did not in-depth analysis of network culture, netizens psychological, it is doomed them to do bad network marketing.

Network Marketing Training Seven Sins of four--courseware piece, worthless

Because most of the network marketing lecturer has no real combat experience, and courseware is still to do AH. So the so-called brick home made full use of the network, through the search of online users to share the views, experience and cases and add some flicker of the composition of the courseware. But there are some things on the web that are not deep or just superficial, which causes the courseware to be messy, illogical, and even fighting.

Shenzhen, a well-known network marketing training company's network marketing strategy class curriculum, there is a key module is about business strategy, the company on the module Crown to network marketing positioning, talk about customer positioning, market positioning, selling point positioning, SWOT analysis positioning and so on. This is actually a necessary part of any marketing: market research and STP strategy formulation. Market analysis needs to be carried out from four aspects such as macroscopic industry, competitor, Target audience, own enterprise diagnose, finally take SWOT analysis tool as summary, then make STP strategy formulation: Market subdivision, select target group, determine product core benefit.

But the STP strategy of network Marketing is formulated, must be done from the user's psychology, behavior, culture, through the appropriate network tools in the investigation and analysis, and these are they do not have online marketing experience can not understand, they can only new bottles of old wine, some of the original concept of a package to sell.

Vegetable Root Tan Network Marketing Organization has always been that: Master a new thing, new knowledge, the first is the principle of learning, the second is learning methods. Need to grasp the outline of things from the macro, and then to explore the details of the skills, which is from the forest to wood, the view of trees. And some download information from the Internet, the content of the patchwork is no way to form the system, at most is a small skill, and still only under specific conditions, the specific circumstances of the skills, very likely to change the environment is no use, and if mastered the principle and methods, it can be quo.

Network Marketing Training Seven Sins of the five--plagiarism, plagiarism, embezzlement

Lecturer was originally a sacred profession, a teacher, "preaching to teach the doubts also." However, in the field of network marketing training, due to the business interests of the driver, some instructors are all moral bottom line can break through, all legal constraints can be trampled. They have no sense of shame, no decency, they are pious on the podium, talk about morality, Thanksgiving, humanity, love, but in private but do plagiarism, plagiarism, deception activities. They are all holding the cashing to walk of mentality, is not to their own curriculum consequences and words and deeds to pay any responsibility.

Take the vegetable root Tan Network Marketing Organization Training Courseware is won think Wang Penghui embezzlement, in the vegetable root tan found and issued a statement, to win in the commercial interests of the drive unexpectedly blatantly disregard the law, continue to shameless stealing vegetable root tam training courseware. Win-think power in the so-called network marketing planning classes and operating classes and all other ways to embezzle vegetable root Tan Network Marketing Courseware 5, respectively: Planning for the king-depth of the network marketing planning concept, method, process, system win-how to plan, build, operate an E-commerce network marketing projects, channel first-marketing-oriented web site (shop Platform to plan the Bible, to promote the Bible-integrated Network marketing planning of the four major courses courseware, and website optimization: Marketing site seven characteristics and optimization methods, skills. Win to use these five classes pieces illegally profit nearly million.

Network Marketing Training Seven Sins of six--sweeping

One of the common problems of Chinese network marketing training is to exaggerate a few successful cases into universality.

A network marketing training institutions have tens of thousands of students, but the use of network marketing to make money but not more than hundreds, more students are big scold cheat, big call deceived. But the handful of successful cases are magnified by infinity, and the whole day is on the tip of the tongue.

According to vegetable Root Tan learned that the network marketing training institutions as a successful case of most enterprises, they are 裹胁, they believe that publicity under their own good, to their own advantage, so also exaggerate their own performance. It is this psychology is used by training institutions, widely publicized. This kind of sweeping, the minority as a universally successful propaganda Hairenbujian AH.

Network Marketing Training Seven deadly sins-blind counseling, irresponsible

In all kinds of network marketing training, the instructor will put forward various suggestions for the student enterprise. In the vegetable root tan view, many suggestions are completely irresponsible nonsense.

For example: in front of the jewelry business, trainers recommended students to build the shopping mall. This is an irresponsible suggestion, they didn't figure it out. The key and difficult point of the business model is not only to build a corporate web site, but rather from the overall planning of the supply chain, from product planning and development, commodity operations, platform building, communication and promotion, viscosity promotion, data analysis, project operations, warehousing and logistics, After-sales service, such as multi-dimensional consideration. Self-built consumer platform easy, difficult to operate, target traffic difficult, leaving customers to produce duplicate purchase more difficult, these costs are huge, but also need a large professional operations team. As a traditional enterprise, in the short term is not likely to complete, even if there is enough money to find relevant professionals, but also need to running-in team.

Summary：

The current network marketing training in China is basically a batch of "successful learning", "incentive study" of the coat of tofu residue, courses without system, no depth case, no actual combat instructor, the curriculum is worthless, and ultimately ineffective.

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