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In the industry have friends to the soft text as a means of promotion of "nuclear weapons", or to promote the apple of the eye, soft wen is widely favored, on the one hand because it is not only bring high-quality outside the chain, or promote the information and professional knowledge of the high fusion, on the other hand, because the soft wen and our network marketing aspects of the intersection. Whether it is blog promotion, or forums, e-books, microblogging marketing, Baidu experience, in a sense can be seen as a variant of soft marketing, can capture the concept of soft wen marketing.
From the perspective of blog promotion
No doubt, whether it is a personal independent blog or third-party blog maintenance, can not be separated from the update of the article, the composition of soft writing. In terms of weight, third-party blog can not be the same as independent blog, but in the optimization, all need high-quality readable articles, but also to update the article regularly, in the article to add keywords, and to be reproduced and other ways to promote related articles, this is the soft marketing more direct way of presentation.
From the perspective of E-book promotion
Gourd Blog Before the owner wrote an article "optimize the details of the promotion of electronic books to promote efficiency", you can say this article involved in the E-book promotion details, from the title, text, keyword implantation is precisely the embodiment of the spirit of soft. It needs to attract clicks, help users find, for the user to solve the actual problem of the location is the same. This is the same reason Baidu experience.
From the perspective of Forum promotion
Whether it is a forum or soft, the promotion must be in attracting attention to the basis of the development, many forums have original contribution platform, good article in the Forum of the click Rate is also very impressive. In many contributors to the site, the Good article reprinted to the Forum, is to increase the chain and improve the article reading surface, the effective way of popularity. Forum activities Planning, essay, are the participants of the foundation of soft writing requirements, so want to become a forum for people, Soft wen is not to be ignored.
From the perspective of Weibo marketing
Weibo is a miniature version of the blog, from the perspective of the variation of the blog, broadcast content can do to attract people's attention, but also the smooth and quiet into the promotion of information, is the core of micro-Bo broadcast needs to grasp. This is the same as soft marketing, for marketers, the topic to write, the content of the expression is very important, especially to the advertising information implanted in the blog without a blunt feeling, the demand for short micro bo higher. Netizens do not like to read the lengthy text, marketers want to streamline the content, with the shortest text to convey the most complete information.
Bloggers have always thought that as long as it involves SEO work, soft wen is that we all need to be familiar with, although many groups internal division of labor is obvious, but the soft text has been deep into each post, whether it is seoer or personal stationmaster, all need to realize that the soft wen and many other ways of promotion are not independent of each other, But in many other ways to promote the middle, the concept of soft marketing and a lot of promotion have figured.
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