Network promotion: A written experience of soft writing

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Talking about the network promotion will have to mention so that all the webmaster are more headache soft text promotion way, in fact, the network to promote the white is in the network to carry out free advertising methods, and the hard way of advertising do not say that others do not like, they will scoff, and this kind of advertising method is also the most easily removed by the administrator, The network promotion of the staff busy Half-day end also inevitably ended up a empty, therefore, the soft text for the promotion of significance.

I am in contact with the network promotion, the soft text promotion is simply Greek, later, our supervisor asked me to write soft wen, and look for some soft text on the Internet, in fact, any ability is to rely on their own practice to obtain, in my own soft writing process summed up a few experience, here to share with you.

1. Soft writing depends on persistence or inspiration

Have to say, I write the frequency of soft wen is very low, although see a lot of seniors on the forum said soft Wen must insist on writing, but for me, I only do when the inspiration suddenly comes, some people will feel to write by inspiration, that is not one months can not write an article, it is very right, inspiration is not to it to come, Then this will require the following experience to stimulate inspiration.

2. Soft writing by pondering or thinking

Many people have trouble finding inspiration, but for us to deal with the Internet all day, the network is a huge source of inspiration, the network is filled with all kinds of strange things and news, we can find a hot event, and we need to promote the information ( Whether it's promoting a product or building a corporate brand, as long as you find the point between the two, plus a little bit of text on the skills plus a compelling title, then write a high-quality soft text of the problem, I remember in Japan during the tsunami, wrote a promotion of our company's products soft wen, sent to the Sina, Sohu, NetEase, Tianya, such as the weight of the site community, the next day to look at the time, reading volume has been more than 1000, although far from the degree of hot post, but at least there are so many people in the news at the same time already know your business products.

Here is to remind you to learn to use hot news or other comparisons will cause people to pay attention to the topic of soft writing, so posted to those highly active site not only difficult to be deleted will enhance the masses of your product trust.

3. Soft writing should be short or lengthy

Is the soft text good or short? Usually the reader for the reading of the text is no patience, if not in a few lines to seize the reader's line of sight, the content of the back even if it is no more wonderful, so the soft writing best refined language, back and forth, so that the whole soft wen Seamless, Make the reader see clearly what you mean instead of closing your article vaguely.

The above insights for personal experience, there are improper place to put forward, this article by Dream66 Taobao Mall (http://dream66.tuike.cn) for the first time, reproduced please link to indicate the source.