Network purchase and distribution want to succeed, but also to see whether the quality of service is good

Source: Internet
Author: User
Keywords NET Purchase and distribution
Tags .net community company consumer consumers cost direct distribution

The wholesale price of fruits and vegetables is one or two times times the same as that of Community greengrocer, and government departments are also using the base of direct supply to reduce the price of food, and to stabilize the high cost of the last kilometer. However, the author found that the last kilometer service cost is high, but also the network purchase large furniture and other goods distribution.

Take a folding dining chair table For example, although the net purchase price is cheaper than the traditional furniture store two hundred or three hundred yuan, but the consumer must pay about 80 yuan the distribution expense. Even if the seller to engage in promotional packages, but this distribution only to the logistics company's own point, if consumers want to door-to-door, but also to pay additional costs. This includes delivery to the downstairs distribution fee of 50 yuan, if you want to send directly upstairs, you need to add 30 upstairs. Although the goods were finally delivered home, the consumer still needed to assemble them manually. This is a test to see the picture and strong assembly ability of mental plus physical activity, encounter the ability to do poorly, spend a day assembling is also common. This time cost cannot be measured by money.

So, clothing, 3 C, food and books and moving mouse can wait at home to receive goods, many times the merchant also free postage, but encounter furniture such large objects, the last kilometer of distribution and labor costs is a raspberry.

Inter-city logistics distribution with the main trunk transport, has been relatively perfect, transport costs can be controlled to a reasonable range. However, the logistics efficiency is reduced and the operating cost is increased because of the limitation of freight vehicles. Many logistics companies now use vans to "violate the wind".

The last kilometer of transportation and operating costs to push high prices, related to residents daily meals, by all levels of attention. However, how to reduce the distribution of the last kilometer is of great strategic significance in the environment of the network shopping becomes the important consumption channel.

Beijing has launched a common distribution, through the integration of large online shopping malls and logistics company resources, third-party companies to assume the last kilometer door-to-door distribution. Although this approach can achieve the last kilometer of cost savings, but the current market influence is limited.

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