Network sales Casio True and false: Small workshop "Name table" Flood electricity business channel

Source: Internet
Author: User
Keywords Mall

Five days ago, Dangdang's head guoqing also on its microblog for the Taiwan Pavilion on the line commented "genuine", recently because of the sale of counterfeit http://www.aliyun.com/zixun/aggregation/39451.html "> Casio's watch was once again pushed to the forefront by public opinion.

According to CCTV's weekly quality report, Beijing consumer Mr. Li bought a ef-543d-1a casio watch in Dangdang, and after the problem was sent to Casio company for inspection, tested, together with CCTV reporters from Dangdang bought 3 Casio watches are identified as fakes.

"When the sale of fakes is not a case," he said. "Zhang, the chief executive of the media consultancy, said to the first financial daily.

Price Puzzle under Brand licensing

"It is the consumer's buying mentality that catches the sellers." "Senior electrical business personage Shangxiang to reporter, take the foreign trade to say, basically all is rely on fake start, even if is the genuine one-third or even one-fifth of the price, the manufacturer also has the very big profit space."

Reporter inquires found, casio a model for BEM-302L-7AV neutral wrist watch, in Jingdong Mall on the price is 927 Yuan, Casio official website price of 1090 Yuan, model Bem-501l-1av Men's Watch, Jingdong Mall to sell 1182 Yuan, official website price of 1390 Yuan. And some models of Casio watch Price is cheaper than doubled, in Jingdong Mall, the model for MTP-1192A-1A men's watches for the price of 269 yuan, in Casio's official website, the price of this watch is 548 yuan, the model for the men's watches mtp-1192a-7a price of 248 yuan , the official website price is 548 yuan. In the face of the same product to make authentic guarantee of the business, consumers can compare only the price.

In Shangxiang's view, there are two forms of commodity in the domestic electric business channel: One is not authorized, but from other channels into the electricity business platform of formal products, this parallel channel for consumers themselves is harmless, and for brand manufacturers have a great impact; the second form is high imitation products. The official did not explain the source of the goods when the Casio watches were sold. Casio said that at present, Casio in China only authorized four network point of sale, is the Oriental shopping, Taobao on the Casio store, Fruit International, suning easy to buy, from other sites bought Casio watches, the company can not guarantee is authentic.

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