Absrtact: New Browser competition "gunpowder" more and more thick. March 28, Sogou announced, officially launched 3.0 preview version. This month, Mozilla's new Firefox 4 browser and Google Chrome10 successively released, sharpening; with the March 15 Microsoft IE
New browser competition of "gunpowder" more and more thick.
March 28, Sogou announced, officially launched 3.0 preview version. This month, the Mozilla version of Firefox 4 browser and Google Chrome10 successively released, sharpening, with the March 15 release of Microsoft IE9, IE6 also become "obsolete", facing the fate of the elimination.
What makes the big manufacturers excited is, IE6 exit after the domestic browser field 31.71% market share this blank, who will be filled?
According to the Daily Economic news reporter learned that at present, including Qihoo 360, Sogou, Tencent, such as browser manufacturers are stepping up the layout in order to change the current browser market share structure.
News from the market, including Baidu, Shanda and other internet giants are also interested in the field of browser. Industry insiders pointed out that China's browser market or will usher in an unprecedented fierce competition.
"Dual core" browser standard
At present, in the world, the browser market mainly divided into IE, Firefox, Chrome, Safari and opera five camps. In the domestic, in addition to these international manufacturers, Tencent, Sohu and Qihoo 360 have been in the browser area layout.
Industry insiders pointed out that browsers as users of the main access to the Internet, the major Internet companies as a strategic highland, as the mass market in the big line of the "dual sim" phone, "dual-core" has become a standard browser configuration.
Last year, Sogou issued the first dual-core browser version, Tencent, such as tour manufacturers generally follow. Data from the DCCI Market Research Institute shows that up to now, about 19.4% of Chinese netizens choose to use dual-core browser when they surf the internet, of which Sogou's share is 51.2%, followed by the proud tour, QQ browser, 16.5%, 10.2% respectively.
According to the Daily Economic news reporter learned that at present, using the Trident kernel of IE browser widely popular, high market share, but slow, security is not good, while using the WebKit kernel of the Chrome browser and the use of the gecko kernel of the Firefox browser, faster, Can not be used in various domestic network of silver and electronic payment.
Sogou Company CEO Wang Xiaoquan said, for a part of domestic users, on the one hand, they expect to have faster browsing speed, on the other hand have to face the compatibility problem, so, "dual-core" to become this "Chinese characteristics" the best weapon.
Dcci head yanping (Weibo) also believes that dual-core browser is very Chinese, the market potential is huge, only a year to occupy nearly 20% of the market share, so the next year or two may be the browser market "single and double core" change of the watershed.
App network platform application or trend
In addition to the "dual-core" aspect of hand-to-hand combat, the reporter learned that, including Baidu, Sogou, 360 and other manufacturers in the browser's network applications to make new attempts.
For example, Sogou 3 has become a variety of network products integrated application, can be micro-blog, stick, blog, mailbox and other Web pages for intelligent monitoring; Baidu, 360 also adopted a similar approach. Previous sources said that Baidu browser will also be built-in app application, 360 days ago, the new group buy navigation services.
Wang Xiaoquan Frankly, the key to competition is product customization service design to the size of the manufacturer, the future desktop clients are likely to become a browser plug-in platform, from the PC development trend, the client will become a browser seamless browsing experience.
In this regard, CSDN founder Shantao that browser manufacturers in the Chinese market can win, the key is whether the user needs to make special products, as the browser platform to advance, the browser gradually become a content distribution channels, creating a new business model.
Yanping also thinks, "Everybody is fighting for platform, compete for Internet entrance." Although the Internet IP process is obvious, but based on the Web Platform app Development, is the next stage of the browser important core value, and at this stage, to solve is how to browser as the core, open platform as the basis for the formation of a distribution of the ecology. ”