New station Promotion 10 don't

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1. Do not send spam





This is the key rule of network etiquette. A lot of unsolicited emails are intolerable whenever, wherever, and for anyone. There are hundreds of people who try to sell you databases and software to send spam, but don't trust them. Spamming will give you an enemy rather than a friend, and it will also make your site banned by a large ISP, reducing your number of visits.





2. Don't spend too much money on submitting services





Submit your site to 500 search engines to spend money? It's not worth it. These money-collecting guys simply type your URL into an automatic submitter. If you find a professional to submit your site, a maximum of hundreds of dollars will be available for careful and comprehensive service. Stick with the documentation on all the things that are done, including all the automated reply emails sent by the search engine.





3. Don't waste your time on Web trash





your site to the main search engines and directories, and don't waste time on irrelevant search engines, which bring in almost zero traffic.





4. Search engine registration Don't be hasty





to search engine registration to pay attention to. For example, Yahoo is currently the most important and most difficult to access the directory, the submission of information will be true editorial review, so to follow the letter on the instructions, do try to convince them that your site is a useful resource.





5. Submit to your site





thoroughly test your site before submitting it and make sure that each part is complete. Many viewers will not return to the URL after discovering a "build" tag.





6. Don't forget to write your URL on your business card





Many companies spend a lot of money building a Web site, but they don't want to pay for a new business card that indicates the site's URL. The URL of your Web site should appear in all sorts of company items, from letterhead to teacup--there should be a URL in any place that should include a phone number.





7. Don't play tricks





has a lot of tricks to discuss in a variety of web promotion newsgroups and mailing lists that supposedly improve your search engine rankings. Don't be fooled. Search engines and directories are launching a campaign against those who "attack the system", and if they suspect you "fool" them, they will ban your site. You do use meta tags in the title and content text, but you must follow the submission rules.





8. Do not place any content in the Web site directory that you do not want the public to see





Most people have some "test" pages on a Web server that they don't want to be seen by the public. But direct search engines like AltaVista automatically "expand" and index every page of your site unless you tell them not to. Create a text file called "robots.txt", place it in the root directory of your Web site, and tell all visitors that extended searches should avoid these directories.





9. Don't forget to record the amount of traffic





Some wise people said: "Can not be measured, can not be managed." "Be sure to keep your server log files secure and analyze them using the tool software you choose." Your ISP may provide one or more free tools for you to use. If you can pay thousands of dollars, efficient access analysis software can tell you the number of clicks from each search engine and the keywords people use to access your site, and it does help you increase your site's traffic.





10. Work Don't Stop





site Promotion is an ongoing process. Once you have completed the Search engine submission, check it one months later and you will find that some of the search engines are not registered at all. If necessary, it can be resubmitted. Keep looking for new sites that are willing to provide you with links, and new (but legally and preferably free) promotional opportunities.