New Station Webmaster Memo: The 18 layers of purgatory to be surmounted

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It, the IPO, the Internet upstart, how beautiful these words look, how desirable? The future is bright, the road is bumpy, ask yourself,

Are we ready? Look at the 18 layers of purgatory we're going through. In purgatory with me, to the future webmaster some inspiration.

First level Purgatory: Station name and domain name

Site has a lot of, a good name can play a multiplier effect, no matter from the promotion or what, can make users have a good sense of belonging,

Site name should be consistent with the location of the site, the best people can understand from the name of the site to provide services and content, to see "Mengniu", from the Inner Mongolia milk! Vivid and easy to remember! Look at Alibaba, open the treasure of youth, have very good to be. Of course there is another way of thinking. No matter what the name

As long as it's catchy, use it. When you're big enough, what you do with the site, the name is its representative. Like when, from the name can not be seen online bookstore, but big enough, online bookstore is when, when is the online bookstore.

This first layer of purgatory face a lot of choices, is very painful, when you find a good name, but there is no corresponding domain name, domain name has been the basic rice farmers seize, this is also a way to make a fortune, I do not comment. There are two solutions, look carefully.

The first: If you love very confident to do the station well, then buy it, Alibaba was also spent 80,000 of dollars to buy the domain name now. And, of course, it's important to register a good trademark, or you're going to spend a lot of time competing for your intellectual property in court. I can look at another one of my another article, "New station webmaster Revelation: How to protect trademarks and domain name", which has a trademark solution.

The second: To find a similar domain name, such as Youku began to use is yokoo.com is also a good choice, and so you big and then buy youku.com.

Here is also to pay attention to protection, in the registration of trademarks, you can register "Youku youku.com" so that you have a full range of protection of their own.

Because you registered youku.com, others are infringing your trademark, you can sue the other side prohibit the use, if you want to buy this domain name, trademarks are bargaining chips. And you now use yokoo.com other people also can not register, because you are the earliest use, Alibaba's trademark is because of their first use, and others lost the lawsuit. I hope this method can help you.

The second level Purgatory: Website record

This second level of purgatory is completely in the examination of your patience, because these are your resistance, to wait in endless waiting for your surprise.

The record, suggest everyone use their name to record, no matter how, this is the most insurance method, when you register a good domain name, please immediately to submit the record, because Mii approval time is 20 working days (official answer), try to reduce your waiting.

The record is not impatient, there are many skills, the technique says.

The first kind: call, I person in Beijing, Beijing Communication Administration Bureau records the telephone is 010-63310094, you can call crazy, why say

Crazy? Because the phone is either busy or no one is answering. Very annoying, the chance to connect is one out of 10,000! The younger brother is lucky, in the morning time passes through once, said that the idle say has approved my website, is really lucky! But I waited more than 20 days to get through the phone.

The second: This is my idea, but not yet implemented, because the phone can not get through, my friend through various channels to understand the approval

The file was for a girl, including the office. I know, I want to hold a bouquet of flowers, posing as flowers to infiltrate the Ministry of Information industry, and then see the approving staff, look at the face of flowers may be able to help me first review, not to implement this plan I got through the phone, which is anxious buddies can go to try Kazakhstan. Do not forget to invite me to eat, maybe the phone there is beauty oh.

To be continued (the third level of Purgatory: website included Baidu, Google)

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