New top-level domain name open ". Aigo" domain name is expected to successfully pass the first batch of applications

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When the new top-level domain proposal is formally approved, Feng, president of China's famous digital brand "Patriot", announced to the ICANN (Internet name and digital address distribution agency) to apply for brand new top-level domain name ". Aigo", which is also the first domain name industry outside the Chinese brand Enterprises announced the application of new top-level domain name, As one of the few Chinese business representatives attending the ICANN meeting, Patriot's application has blown a "Chinese wind" on the internet world stage.

At the Singapore meeting, ICANN announced that it will begin accepting applications for new top-level domain names (gTLD) on January 12, 2012, with a first-round opening of only three months. This will be the first time since the advent of the Internet domain name domain, but also the largest subversive revolution, from the root server to rewrite the current global Internet application pattern, the global Internet development will have a significant impact.

At present, IBM, EBay, Facebook, Hitachi (Hitachi), Audi (Audi), Canon (Canon), Nokia and other international well-known brands, on different occasions have announced the application of the new top-level domain name as the main content of corporate brand strategy development. The Patriot application of the new top-level domain name, not only to the world to show the Chinese national brand to go out of the determination, but also for the first time for our enterprises on the Internet status and discourse rights, with a trans-era significance.

15 years ago, Chinese enterprises, once in the domain name brand protection suffered Waterloo, now patriots as the outstanding representative of China's national brand, in this new round of domain name protection, the first time within the initiative, the construction of independent discourse, which for the Chinese enterprises have great reference significance. People in the industry highly appraised.

It is reported that the Enterprise brand for the suffix of the top-level domain name, not only equivalent to the Internet on the delineation of their own territory, set a banner, at the same time for the enterprise Network Marketing layout, corporate brand protection, open up new product promotion model has a very important strategic significance. Feng, president of the Chinese flag patriot, said that once the new top-level domain name application is successful, it will be used in the Internet of things strategy to realize its product "object linkage".

It is understood that the Patriot's IoT strategy will use the next generation of Internet address IPv6 technology, by giving each cell phone, camera, digital photo frame or tablet computer installed "unique" IP address, the realization of various types of digital equipment wireless interconnection. "Consider simplicity, facilitate the allocation of Web sites for each product, the application of a top-level domain is necessary." "China Flag Patriot President Feng further introduced, the new top-level domain application, users can simply for their own mobile phone products identified as" So-and-So, Mobile.aigo "or" mobile. Aigo ". "Now the Patriot is a 1.3 billion-person cheerleading brand, and we plan for the future, and every Chinese has a. Aigo product. ”

The reporter understands, the Patriot website domain name aigo.com is by the domestic largest domain name registrar china million NET provides the service, as the Patriot strategic partner, million nets has established the domestic first to be able to operate independently the new top-level domain name (newly gTLD) professional service team, Provide professional support and services for Patriots to apply for new top-level domain names.

Experts say as China's leading consumer electronics industry and the representative of China's national brands, world-renowned, now coupled with China's largest domain name service provider Chinese million network support, ". Aigo" domain name is expected to successfully pass the first batch of applications, and create history, become China's first private brand name registration bureau.