Reporters yesterday learned that the new World department store is scheduled to be at the end of this year or early next year to settle in the domestic mainstream electric business platform, which is the company in the early last year on the line of vertical electric business platform "New World Department store online Mall" after another "net" new measures.
"At the moment we have contacted a number of platforms and are looking for companies that are operating on behalf of the company, but have not yet confirmed how to operate." "New World department store Online Mall, the relevant person told reporters yesterday, the mall has been in preparation, specific http://www.aliyun.com/zixun/aggregation/18156.html" > online time depending on the progress of work, The first flagship store is expected to open at the end of this year or early next year. In the future, including the cat, Beijing-east and other electric business platform are expected to appear "New World department store official flagship store", the sale of its department stores brand merchandise.
Early last year, the New World department store online Mall officially online, positioning as "boutique fashion products consumer platform." According to the New World, the group has begun to accelerate the integration under the line. The reporter learned that the 14 anniversary of the New World department store Chongwen Shop has been closely interacting with the online mall, launched the "Shop consumption, online payment" and other activities, will bring more traffic to the electric platform. Beijing New World Department store marketing manager Zhang Minyan said that the impact of the real stores can not be ignored, department stores and online shopping mall is a new marketing model of the challenge.
At present, including Spring department stores, China Friends department stores and Parkson Group, including a number of stores are on the line of the electric business platform, traditional retailing has become a powerful force in the field of electric business.
But in the industry, although the number of traditional enterprises to set up a platform for electronic business significantly increased, but from the idea to practical measures, only a very few enterprises have the core competitiveness. "To the current pattern, only suning easy to buy and silver Thai network in the electric business thinking of the electric quotient, large traditional enterprises also need to give the Power Corps team greater freedom and support." "The head of a business enterprise thinks.