Next thoughts on the AQ war

Since the micro-letter 5.0 Launch payment function, like a fuse, completely detonated Tencent and Ali from the line to the line of the total war.

There is no need to repeat the hand-to-hand combat. War, after all, is strategy, but it is armaments. In the era of more and more traffic entry status in mobile social applications, who wins the negative and whose "outfit" has become the key to the decisive battle.

In reality, however, Ali clearly knew the truth. To strengthen armaments, Ali is at his expense. First shares of Sina Weibo layout social media, and then heavily develop and promote the "Contacts" to create a social aircraft carrier, the beginning of the month and rushed to the online micro-Amoy test to achieve strategic anti-missile. Finally, the equipment is rich, just opened fire only to find that there is no master of the core "technology" of the new weapons, the range of fire is only enough in their own territory to contact.

On the other end, I have the micro-letter of the nuclear-powered aircraft carrier Tencent, it seems to be a lot of calm, an update point electric quotient elements, is a missile a missile to eat up the seemingly defensive strong power of the electric business territory. Tencent's indifferent, so that to the outside a fantasy, the leading advantage of the huge Tencent simply disdain and Ali to engage in an arms race, have micro-letter is enough.

But not surprisingly, Ali concerned, Tencent has long been sneak. The industry generally overlooked is that research and development for six months, and in September on the line of micro-vision, in fact, Tencent is preparing for mobile end of the sacrifice of another High-tech weapons.

This point, from the recent abnormal performance of Tencent can be seen one or two. On the one hand, Tencent has been silent on micro-letters in the face of frantic attacks on micro-letters. On the other hand, for the new micro-vision, the opposite, not only the rapid integration of micro-letter and QQ resources to support vigorously, and in the country spread out a huge publicity wave.

In this respect, the author's view is that the international, Facebook, Twitter users are continuing to flow to Vine and other new micro-video social applications, and become the trend of rapidly sweeping the world. and micro-vision happens in this background, Tencent is obviously to create micro-vision to further shake off the equipment gap with Ali and so on. In this way, even if the future Ali successfully built to travel with this image carrier, but sorry, I have a micro-vision of this more powerful spacecraft.

And in fact, I found that micro-vision has not only been in the grassroots and star between the beginning of the popular, micro-vision of the marketing value has been a lot of people's attention, such as the recent Guangzhou auto Show has been with micro-vision cooperation to carry out marketing activities, or even part of the Taobao shopkeeper in the micro-view Can imagine, in the micro-vision after the mature, such as Tencent integration of more electrical elements to join in the video of the vivid recommendation of the form, will bring how much impact on Ali.

Thus, in the current AQ war more and more fierce, Ali died staring at the micro-letter, but ignore micro-view this more heavy application. I would like to say, Ma Yun, want to win Tencent, your strategic vision really should put away a little farther.

(the image from this article is from the network)

Author: @ Third Eye micro-letter public account: Thirdsight

Insight into the Internet insider, the alternative perspective of it, spicy comments on science and technology, finance, mobile Internet and other fields of hot spots. Unique angle, writing bohemian, if offended, purely deserved!