Nine Cherry Vinux: The electricity merchant mode pays the conversion rate to increase hundred times

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In order to reverse the current general downturn in the conversion rate of the big situation, China's leading electric business platform nine Cherry over 6 years of research and development vinux system, by the industry as a "subversive" innovative model of the new nuclear weapons, the first transaction conversion rate and high repeat consumption rate of the third generation of E-commerce system, its pay conversion rate can be increased by a hundredfold.

In SNS, Weibo popular since the media age, many consumers will first through the network to obtain detailed information, they no longer fully believe that companies actively promote the merchandise advertising information, but more likely to believe in their social circle friends, colleagues, relatives, experts, peers or netizens of the mouth, It is also easier to be influenced by the product reviews published by these people, and the role of advertising has been greatly reduced, and the era of controlling and determining consumer buying behavior will become history.

At present, in China's fastest-growing and most competitive e-commerce industry, to improve E-commerce website turnover rate, must create a high popularity of the shopping atmosphere, if only the cold catalogue display, like consumers into a nobody's extremely deserted ground shopping malls. With the development trend of the electric business is more diversified, the competition product is numerous and the information is flooded, it is very difficult for the consumer to make the purchase decision simply by relying on the information of the commodity itself (including but not limited to the related attributes of brand, price, performance, service, etc.).

Nine Sakura believes that the group role model effect is greater than Word-of-mouth or evaluation effect, but also greater than the commodity itself (brand, price, service, function, etc.), to a certain extent, can be called the shopping atmosphere, can directly catalyze the consumer and herd mentality, thus accelerating the production of shopping behavior.

Vinux Business Commune pioneered the 6 key technologies in the history of social electronic commerce, namely, the panorama of consumer events (to realize the role of example), the following purchase technology (to achieve the follower effect), the video live broadcast technology (increase the real experience), the interest mapping technology (deep interaction and example effect), Consumer Interactive social technology (deep interaction and role model effect), reverse promotion technology (based on the demand interaction of the "hope for cheaper" magic button). According to a number of industry experts, through the 6 core technologies, will be likely to the traditional E-commerce site on average 0.1% of the first order conversion rate to significantly increase to 1-15% around. This means that under the same conditions, the new joint operating model is 10-150 times more revenue than the traditional CPS model.