Nine ways to die in a hand tour business

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It is not easy to survive. Whether it is their own obsession or be poisoned by people, before the success of death, innovation or cottage can not save you. Look at the common pitfalls of starting a business.

1 Can't find the money

The most likely to die is the kind of not financing also have no money on self-reliance began to start a business, the brothers lived together, the 35 months, with painstaking efforts to find the distribution of investment, have no fruit, they can only start to rejoin the resume.

Starting a business must have a team, the best have been running, but do not recommend the full time out of business. First look for investment, in fact, is a test, if the team, now such a good entrepreneurial atmosphere in China to get investment is not difficult, but if not, it may be that the strength of the team is not enough to continue to cultivate;

2 Investment Traps

Especially for the first time, the investment contract is yours. Investment Partners are best to choose a professional angel or investment organization with a name. Come up to vote you 1 million accounted for 51% shares, or "nothing you do first, how much money I out" of the basic is the tragic end. Of course, most of the investment at most is that you are not killed.

Before starting a business, it is best to find experienced entrepreneurs to chat, the harvest may not be for a few years.

3 Lack of financial planning

The money to come up on the five-star office, or blind recruit, are fast to the path of death. Before starting a business, most of you are only professionals, for a game from the project to the online collection of the whole process may be lack of experience, so stay enough money for two years, live to your third to fourth project out may be a more secure way.

4 Loss of core staff

How to keep people is a learning, entrepreneurial stage you certainly have no money, your salary must not be competitive, only by equity also is not enough, the key is to let the team feel hopeful, can become, can learn something. In addition, it is said that crazy overtime or product Shanzhai will greatly improve the staff in the trough period of loss may, self-respect.

5 Market Judgment Error

Do the male to run cool, copy Flappy Bird, do dota hand tour version, the basic is the market judgment obviously wrong. The market is difficult to tell, but some basic judgments and feelings will still be, see more than the list of data to see more products.

6 After the line there is no then

What to do after the line, promotion, is to users, there is no other than two kinds of play: heavy game to spend money to buy heads, casual games by cooperation or from growth. The most terrible is to do heavy games found ltv< promotion costs or casual games online for two weeks. The former may be you will adjust the data but can not adjust or do not understand, the latter market business did not do anything or the game people have no answer. In short, it took a lot of effort to toss and go, and finally found that the promotion of operations than the development of a game is difficult ah, is not, or what the distributors rely on what to mix.

7 Technology has major defects

The usual major flaw is either the COC's unit-finding algorithm, or the fact that the memory leaks are littered with all sorts of collapses, or that the backend is hung online at 500, or that there are more bugs and more changes. Simply put, the game technology quality is not good.

8 Publishers Unlimited Backlog

Very difficult to make a decent, unexpectedly have a distributor, 3 million Agent Gold also have divided into, can sign the contract found money is officially on the line after give, and the line is not so easy, all kinds of changes and then online look at the data, retained pay to how much. Hey, the data to this level, calculate all know the Distributor this is 0 of the risk of pure money ah. The result was boiled down.

9 Unscrupulous partners pit you to death.

All kinds of advertising in the industry do not pay, competitors to evaluate the immoral behavior, we also met by a school with no integrity of the hard to rob cooperative IP, resulting in the close to the death of funds (there are empty eight). In fact, this is mostly their own too tender, naïve thinking that the world is still a good many, think of well-known companies or the same school brother is really a respected model, in the interests of the villain is hard to guard, talk and fart no difference, so it is hard to write to the contract, it is not reliable people are still careful for the wonderful.

In fact, the cause of death is one, did not make good products before the money spent. Before this incident, all the possible fatal problems should be treated with great seriousness, with the discussion of experienced entrepreneurs, and contact with the industry and the market. The key is to insist on innovation and live to the success of the day.