Ningxia Satellite TV "marriage" Shanghai Radio and television

This newspaper Shanghai, February 8 (reporter Cao Lingjuan) by the State Administration of radio and television, Ningxia TV and Shanghai broadcast TV joint-Ningxia TV integrated Channel and 2010 new edition of Ningxia TV today in Yinchuan officially broadcast.　　This means that from today, the Shanghai Radio and television, the first financial channel produced by the television program, will be through the new version of Ningxia TV broadcast to the country.　　Shanghai radio and television station Li said that the first financial and Ningxia satellite TV strategic cooperation is not only a simple business expansion or industrial alliances, but also to the entire media industry and cross-regional development of the exploration. According to the introduction, at the end of 2009, Hunan Satellite TV announced the "Incorporation" of Qinghai satellite TV, for its entertainment resources to find a second star platform export, marking the beginning of China's TV industry in the depth of integration.　　The more specimens of the value of cooperation, means that the media industry has developed to 2010, the former provincial and municipal three-level office, management of fragmented, satellite TV resources according to the administrative level of the distribution of Chinese television management system, it is expected to rewrite. Industry insiders, the first financial channel integration of Ningxia TV, is a professional television channel backdoor first star, but also originally only in the local broadcast of the provincial satellite TV channel star.　　This action will directly trigger the fierce competition of financial TV channels, after China's only national financial channel, the CCTV two sets of the revised financial channel.　　As a first step towards cooperation between the two sides, first finance and Ningxia satellite TV in the media resources, content products, market operations and talent technology and many other aspects, through the formation of long-term, stable strategic partnership, forming a new pattern of cross-regional cooperation, together to create a financial characteristics, with the national influence of high-quality satellite TV channel. Specifically, Ningxia TV integrated channel will continue to maintain a comprehensive channel positioning with news reports, and enhance real-time, rigorous, high-quality financial news and in-depth assessment and other financial publicity reports.　　and "backdoor" Ningxia satellite TV curve on the star, the first financial program will cover Shanghai, Beijing, Guangdong, Fujian, Jiangsu and other 25 provinces, municipalities and autonomous regions, the effective audience of more than 400 million. For the cooperation between the two sides, state administration of radio and television January 22: Ningxia, Shanghai to cooperate closely, increase investment, strengthen management, give full play to their respective advantages, deal with the cooperation and development and territorial management relations, manage the Ningxia TV integrated Channel ("Ningxia TV"), firmly grasp the correct public opinion on the basis of the guidance,　　To explore and innovate the operating system of radio and television to ensure good social and economic benefits. Yang Zhenwu, Chinese Communist Party committee and propaganda Minister, said that the cooperation between Ningxia TV integrated channel and the first financial channel of Shanghai Radio and television station was not only an active exploration in deepening the process of cultural system reform, but also an important measure to promote western development, strengthen cooperation between East and West, and embody the function of Shanghai as an