Niu Gensheng Zhang li Nu Yun Chenghong interpretation of good water public Welfare initiative

Source: Internet
Author: User
Keywords Zhang Li Nu Cloud
April 13 13:30-14:30, Mengniu Group founder Honorary chairman of the founder of the Niu Gensheng, Nature Conservation Association Asia General Secretary Zhang, China Green Carbon Sinks Foundation Secretary-General Li Yunyun, China Entrepreneur Club secretary General Chenghong visit Sina, interpretation of the 2011 China Green Company Annual meeting of "good water "Public-interest initiatives and the country's first carbon and conference. The following is the chat record: Host Chowa: Dear Sina Netizen Everybody good, I am Sina Financial host Chowa.  Today's guest in the studio, is the Mengniu group founder, the Old Cow Foundation founder Honorary president, the Chinese entrepreneur Club director Niu Gensheng.  Niu Gensheng: Hello, everyone.  Moderator Chowa: Asia Director-General of Nature Conservation Association, director of China Entrepreneur Club Zhang.  Zhang: Good afternoon, dear friends.  Moderator Chowa: Welcome to Li Yunyun, secretary general of China Green Carbon sinks Foundation.  Li Nu Yun: Good afternoon everyone.  Moderator Chowa: The last one is from the Chinese entrepreneur Club secretary Chenghong, welcome.  Chenghong: Good afternoon.  Moderator Chowa: We are here to talk about 2011 China Green Company Annual meeting, each year will launch an initiative, the year before the protection of sharks, the theme of this year's annual meeting? Chenghong: The Enterprise innovation and responsibility under the Global Change Bureau.  Annual meeting will personally launch a public good idea, affect the people around as far as possible, how to jointly create a harmonious ecological environment, conducive to business development and everyone's life more and more beautiful. This year's theme is to protect water resources, water conservation and protection of water, we have a name called "Good Water", is to say, treat water as good as life.  Good as water.  Moderator Chowa: This year's annual meeting there is a bright spot, to introduce you? Chenghong: China Green Annual Meeting is a forum for public welfare, in addition to public interest, but also seek sustainable economic development, to seek some solutions, we have an enterprise group exploration, while the forum itself to do some exploration. Last year, we actively promoted more than 800 participants to form 0 carbon neutralization. This year we put people's consumption, the consumption of things, to do a total carbon emissions neutralization.  The 2011 China Green Annual Meeting is a 0 carbon forum. Moderator Chowa: Every time we open a variety of meetings will produce a lot of carbon emissions, 0 carbon emissions, but also let everyone join the public forum, in the future Forum will pay attention to carbon emissions.  Zhang you are the Nature Conservancy, NGO international organizations, how do you see this forum and this theme? Zhang: I think it's a very good theme, everything comes from water, and water is terminated without life. From the ancient civilization, Xinjiang has the ancient city, may be war, but because the water is not.  The water has become the impetus of the society, can in the green company annual meeting, treats the water, the good water, becomes the company public Welfare Behavior topic, this is very meaningful. As an association of nature conservation, charitable organizations, we are in favor of the protection of water resources, of course, not the participation of commercial organizations, water, pipe water, do it well, only good water protection is not enough.  From this perspective, the Nature Conservancy, as a participant, participates in the initiative of good water action, and I feel very honored.  Moderator Chowa: We know that water is a very important link, we have a very vague concept of pollution, but this time the water problem will be put on the agenda again. This time water is very related to the forest, you have seen so many environmental organizations, you think this annual meeting of the bright spot?  What is the greatest role of water resources? Zhang: Forests and water are directly related to each other.  Because there is no water there is no forest, no forest can not better conserve water, to bring better water protection for mankind. This meeting, in addition to all the carbon emissions calculated, at the same time, through China's Green carbon sinks Fund, the funds used in Mongolia forest protection tree planting, and so on the old cow will specifically talk about how to Nemont-les tree planting.  After the scientific calculation of the carbon produced in the business, the measurement of the funds, the restoration of trees, trees can continue to conserve water and protect water supply a new source of a virtuous circle.  Moderator Chowa: We also talked about the general side of cattle, you set up the old Cattle Foundation has been engaged in tree planting related matters, how do you think of this event? Niu Gensheng: Originally the earliest tree planting is not so lofty ideal, is engaged in enterprise, employees in the off-season, there is no work, on the hill near the plant trees, our place is short of water, if there are trees will bring some precipitation environment. This is the earliest, and later do not do business, specializing in environmental protection, first thought of planting trees, because there is no tree because of the lack of water. We first put the relatively bald mountain, first the water to retain, and then put the small tree down. So the small tree can, the tree how to do, I have introduced some drip irrigation technology from abroad. Now with this technology 3-5 tons can solve the survival of the tree, but also a tree, the surrounding grass and ecological use of this water.  We raised the tree and settled the trees. Park has enterprises, enterprises to row more than 100 tons of sewage, then the sewage treatment, the middle water into the mountains and then irrigation, we have cattle farms nearby, cow dung into biogas, and then the cow urine and sewage treatment, became a marsh gas, and watered, on such an item more and more deep. This TNC organized a lot of experts to come to Inner Mongolia, the first you found a can plant a tree place, originally no tree. The second to find me such a passionate person, civil society organizations willing to do this thing, has done more than 4 million of trees.  Third, you have found a place with organized and funded. This time our annual meeting afforestation in this place, TNC, the Old Cow fund, the Carbon Sinks Fund, the Forestry Bureau carbon Sinks Fund Point, the more makes the more interesting.  Trees are good, tree-growing is better, the more the trees have Reiki, the number of communication, communication, but very interesting. Host Chowa: Everyone is in the effort to plant trees, how much the benefits of trees, we actually all know, but also ask director Li, we only know a conceptualization of things, no way image, what are the benefits of planting trees? Li Nu Cloud: This year China Green Company annual meeting, concern is good water activities, water is inseparable from the forest, the forest can not be separated from the water.  We do a hectare of forest, can conserve 1000 tons of water, protect the forest can be water resources protection, provide clean water is very important. Forests also have an important function to deal with climate change, mainly because of too much greenhouse gas. There are two measures to deal with climate change, one to reduce greenhouse gas emissions, and how to reduce the industries such as automobiles, electricity and so on.  Another is to increase the absorption of greenhouse gases, the forest ecosystem is the largest greenhouse system can absorb the important carbon sinks. It is well known that afforestation can make a great contribution to the absorption of carbon dioxide and the mitigation of climate change. Moreover, if we protect forests well, we can contribute to climate change mitigation. Forest ecosystems are the largest body of terrestrial ecosystems and store a large amount of carbon dioxide. Now to mitigate climate change to protect the forest, more trees. This meeting will be a zero-emission meeting, all the guests attending the meeting, the number of carbon dioxide by air, the activities of the Conference will emit how much carbon dioxide, we will have a professional organization, in accordance with international standards, we can calculate how many trees can be absorbed, all integrated, can be opened to zero emissions meeting.  We could build a Chinese green annual meeting there to absorb the carbon dioxide that the Conference and the whole activity emit.  The conference was attended by well-known enterprises and entrepreneurs, let us know more, can usually through their daily activities, how to reduce greenhouse gas emissions, a simple figure, a tree a year to absorb 10 kilograms of carbon dioxide, everyone can practice, through the forest to absorb is the easiest and easiest to operate. Forests have three benefits, economic, ecological and social benefits. We talk about ecological benefits, we can conserve water, keep the soil, absorb carbon dioxide, release oxygen, but also provide a good human habitat environment.  For China Green Carbon Sinks Foundation, we are professional to be able to make these calculations clearly, and is the country approved the first China to deal with climate change as the main goal of the foundation, so in response to climate change, carbon sinks Foundation is very professional. Host Chowa: Cows always nod, very early to understand the benefits of forests, but also really can form a large forest in Inner Mongolia.  What kind of situation is it now? NIU Gensheng: 200 years ago, our piece was a forest, a prairie. But a large, TNC-tested nature reserve is separated from the South Gate Nature Reserve, originally there is, but in recent decades, because of human industrial production, including life, including farming, farming, grasslands into farmland on the degradation of the original, there are all kinds of animals, living things have not. Nature protection has two important tasks, one is how to protect, the second is how to repair, Inner Mongolia is exactly belong to the object of repair. TNC it as an important repair object, MA Yun (column) and I have become, our idea is that the sky is bluer, the life is greener, the water is clearer. God, we can not find, the mountains there in my doorway to see, Ma Yun is not a low, you are responsible for water. This is the place where the soil erosion is more serious, we plant trees, the mountain is more and more green. More and more I think it's worth doing, only in this way, make our past environment good, that is the original period, now the environment is not good, we man-made how to repair, we are now in force, the past is our force, now the various organizations force, TNC force, State Forestry Bureau, Green Annual Meeting,  We are getting more and more stressed when we choose to have a zero-emission annual meeting here.  Host Chowa: Cattle should always be the forerunner, more should ask Cheng, she is also advocating the club all members are doing this thing? Chenghong: The guests have organically combined our planting trees and water, in fact, many scholars like the water image analogy two kinds of parts, a call blue water, a call green, we put rivers can see this part of the water is called Blue Water, a part of the Green River in the wetland cycle, accounting for the proportion of the river system is a large share, is invisible, called green water.  There is no need for more professional explanations, these things must be recycled together. There are two main points of the bull's speech, and the drip irrigation and traditional irrigation methods can save 40-60% water consumption, which is a great amount. Our good water is to start from the public service concept, will quickly enter the promotion of technology, if there is no technological progress and improvement, how we stay is always a problem. The first technical problem is drip irrigation, which is a very good way to conserve water and to conserve it.  A large amount of savings in disposable water consumption. The second bull always talked about the way the water circulates. Water and oil are two important resources for human survival. One fundamental difference is that oil is non-renewable, but water can be recycled. means that in all units and individuals, in the consumption of water, we can use some thoughts, pay some love, let the water cycle more times, the global freshwater recycling volume if the amount of circulation is less than 10%, the human will not encounter water shortage and tension. If more than 10% of the amount of fresh water will cause tension. How do we maintain the circulatory system? Cattle always talked about industrial water, after the purification of the treatment into water, which is very good circulation system.  Our initiative is to hope that individuals, families, enterprises how to linkage, the family water simple synthesis, can let the family water can be recycled, industrial, agricultural water can be recycled, so that blue water and green water can be recycled, this is we want to pursue a state. Moderator Chowa: This is important. We all feel that we should protect water resources and conserve water resources. How to do, we lack of such technology and methods. Zhang always you have been experiencing such a thing, has been in the Nature Conservation Foundation area this matter, as a common people, how should be to save water resources?  How to increase the water circulation? Zhang: I think first we need to improve ourselvesWater consciousness.  Because water can be the greatest challenge to the future of humanity, and if civic awareness cannot be improved, other measures will be difficult, so like today, we have an interview, green companies issued a call to raise citizens ' awareness of water challenges. Globally, China faces more serious water challenges. For example, China's surface flows through rivers inhabited by humans, and 80% are contaminated. China's water is difficult to have a safe and reliable water supply. The second course always talked about agriculture, I went to the North China Great Plains, we in Hebei plant food, to 300-500 meters from the ground to draw water. This kind of grain is not sustainable, and our food is back to the point where it is closely related to water.  Raising the awareness of citizens is the first. The second goal of good water is not only for green companies to participate in the enterprise, but for the whole of China's commercial institutions to establish a benchmark behavior symbol. Water process has been mentioned a lot of models, from the individual can do a lot of action to do, a few years ago I engaged in environmental protection work, their own water awareness to improve a lot of the past, when brushing their teeth, habitually open the faucet to brush teeth, brush how long time the tooth water flow. Now buy a tooth cup, a glass of water is really enough, just not enough you have no consciousness.  Another is a bath, wash the head every day, the faucet is also open, wash the water off, wash a blunt, so simple consciousness water-saving effect is very obvious. Just for example, the cattle in the green home, the introduction of technology, why we are willing to let the cattle always do. Work must rely on people, do things to have leadership spirit, cows always do mengniu when the milk, wholeheartedly do ice cream, he now talk about afforestation, environmental protection, he is dedicated to do the public good, single-minded do environmental protection. We'll put the base of planting trees in the cattle in the future. Because there are Ching, now we have to do in China tree planting success must have a leader, that is the ox total. Cows will always succeed, two years ago, has begun to see some, this year to go again, I am very excited, although only in the spring March, the mountains have seen a piece of trees, rambling welcome over. Two years have made more than 4 million trees. Not only do more than 4 million trees, you are shocked under the tree, grass, bushes are repaired. Now a sign of the animal back, fox, geese, rabbit back.  Trees bring great significance to society. Host Chowa: You say more than 4 million trees are two years of doing things.  Ask director Li First, how much water do you think more than 4 million trees can keep? Li Nu Cloud: Now all of a sudden can not come out, but the tree must be the water is good. I have just introduced that about a hectare of forest can sustain 1000 tonnes of water. Water is inseparable from the forest. Entrepreneur Annual meeting advocated the good water is very good, just now we have introduced, how to save water, how to protect resources, China is a serious shortage of water resources in the country.  Entrepreneurs have this idea, like Cheng Secretary-General said, find out what kind of scientific methods to save more water. Niu Gensheng: ForTo find a way, the year before last I as Chairman of the club annual meeting, I received Mr. Blair, when he was the World Climate ambassador, I asked him to go to Antarctica? I came from the lack of water in Inner Mongolia, I find water, I was told that the most freshwater place is the Antarctic, I went to Antarctica. 07, I went to Antarctica, the United Kingdom, Argentina and so on, the guide told me that this place if the freshwater melted, the world's sea level to an average increase of 60 meters, coastal cities will be gone. There seems to be hope for mankind. Because the age is the largest freshwater storage, we may not be able to use the freshwater there, one day there will be the freshwater of the human use. Did you see the environment with Blair? He said I didn't have time. April 7, 8th I talked to the former prime minister of Singapore, the new prime Minister, the son of Warren Buffett, and we were doing a show together, doing environmental protection and philanthropy, and I told them my woods and I asked them if they had been to Antarctica. He said I didn't go. He said why did you go? I said I came from a lack of water, and I am particularly eager to know where the water is most. Just now the director said to find a way, I was constantly looking for ways, how to make such methods, measures are used by us.  Including the Secretary-General said drip irrigation, after watching the drip water long good, happy not. Recently did two things to make a big pit inside the yard, in the ravine built a reservoir, flow to the water loss collection, the courtyard may be 3, 50,000 tons, the mountain of the reservoir is 3 million tons, so the time of drip irrigation without deep well, the preparation of the lost water to use, and then drip irrigation. Green Company annual meeting to call for business people, you use how much, at least this indicator I think should be able to achieve.  You do not use 10 tons to fill a ton, also do not require you to fill 10 tons of a ton, or to fill 100 tons is not possible, you use 1 tons to fill 1 tons, use 10 tons to fill 10 tons, so the call may be easy to achieve. Host Chowa: The Ox always said to the water special longing mood inside. Annual Green Company Annual meeting is to continue to advocate these entrepreneurs to do what they can. Cows always talk about, we do not know what to expect everyone to achieve what kind of goal, at least is what they spend, to make up. This year's carbon emissions, round-trip transportation costs are spent, but we have to find a way to get the carbon back.  Is there anything else you are doing and focusing on? Chenghong: We first found the problem, the annual meeting we very seriously in the early years did a lot of research and find out the problem. Here's how to mobilize more people to find a series of solutions. But in the process of finding the way, let us be more and more shocked, things are so serious. It turns out that everyone's responsibility is so great. For example, in the protection of water there is a concept called virtual water, refers to the entire industrial production, we do not see the consumption of water. Drink such a bottle of mineral water today, consume not only 100 ml, from production, bottle manufacturing, storage, logistics, home also to refrigeration, energy and water consumption is far from a bottle of water so simple. We've probably investigated the numbers,I write down a few, a tomato the whole water consumption is 10 liters, a cotton jeans is 18,500 liters of water.  A cup of coffee, the production process requires 35 liters of virtual water, the Coca-Cola Company in the water cycle to invest very much, do very front-end businesses, because a bottle of cola production of water is also a huge number, a piece of A4 paper is 10 litres.  Moderator Chowa: 1 sheets of paper is 10 liters, this number is amazing. Chenghong: Every day a person's drinking water is 2-3 liters, a piece of paper is 10 litres, 5 times times the drinking water, even for the daily use of water, in the development area and developed areas is extremely uneven. Without a serious shortage of water, developing regions, per capita annual water consumption of 20-30 litres, but in developed countries, because of tourism, there are a lot of good golf courses, swimming pools, car washing, everyone has a large house, the western very developed lifestyle itself caused per capita water consumption per day reached 3-5 litres. Inequality in the global region is hundreds of times times more unequal to water use.  We find these problems at the same time, there is a lot of work to do. Entrepreneur Club, we would like to use the China Green Company annual meeting such an entrepreneur gathering platform and opportunity, first of all, said business people in each enterprise cycle and production consumption process can find some technology and methods.  In the long run must be the competitiveness of enterprises, now began to forge such core competitiveness. Moderator Chowa: Listen to the general introduction of this number, I think the number of shocking people. Just now I talked about 1 sheets of A4 paper 10 liters of water, the number is very alarming. The annual meeting of entrepreneur companies is also a constant advocate, the first year is to protect sharks, refused to eat Shark's fin, the next year tree Green Home, this year again talked about water, what is the results?  How are you doing?  Chenghong: This story can ask Zhang to have a general talk. Zhang: It was a joint act of the Chinese entrepreneur community a few years ago, last year, the rise of Sina Weibo in China, the two sessions are about to be convened, I took advantage of a micro bo such a platform, once again the Chinese entrepreneurial community in a few years ago to do things to show out, but also thanks to Sina Weibo, so open platform, so that netizens have participated. I first made a network vote in January, we have to understand the public opinion, the Chinese entrepreneur Group, their own one idea, people are not agree. Made a possible I think it was the biggest online poll in China.  A week later, more than 30,000 netizens took part in the polls, and 99.8% of netizens supported the shark's fin protection. Sharks are the high-end creatures of marine life, but shark fin for people to eat after the hundred harm and no case, the first kill sharks, destroy organisms, shark fin production process is very cruel and very unsafe. There is a large number of toxic objects involved, China is the world's 95% of sharks shark fin consumption of the country.  China has done, one is to protect the ecology, the second to our image is a great power has a very good promotion. With the participation of the Netizen system, just in time to meet the NPC, we have a national people's generationTable, we asked him to co-sponsor the proposal of 20 deputies to the NPC, as the NPC's proposal this year. At the same time, in the CPPCC, the Chinese entrepreneur Club and Alxa Ecological Association have very good cooperation, there is a member called Wanjie, is a CPPCC member, he launched a group of CPPCC celebrities, more than 40 people jointly handed in the proposal. From the NPC and CPPCC two bills have gone up. The main requirement of our motion is that China's relevant departments can conduct research according to the motion of the representative of the People's Government and the CPPCC, and see how it can solve the problem of shark fin imports in China. China formally signed the International trade agreement banning rare animals in 1979, a deal that has clearly stipulated that the sharks, such as rhino horn, ivory, and several cherished shark, cannot trade. There is no guarantee that China's imports of shark fins contain the cherished shark fin.  China should set a good example.  There is no case of shark fin, China is very disgusted with the three high consumption people, shark fin 95% imported to China, a year to have tens of billions of of the money spent on shark fin consumption, such money we can do any aspect of public welfare undertakings.  Niu Gensheng: Plant trees. Zhang: Yes. This is very meaningful. The Chinese Entrepreneur Club group launched the action, with more than 400 signed 3 years ago.  These years, friends of the Entrepreneur Club, in addition to their own not to eat, but also call around friends do not eat.  Host Chowa: This must ask the ox always like this? Niu Gensheng: Yes. As early as I remember, Liu told us that we do not eat, lead, we are with friends, people on the shark fin how to do, you do not eat, treat people are invited to face, so step by step, now much better, in addition to their own do not eat, around the living environment, family, friends or friendly advice they don't say, Eat will have what good, there will be any harm, the advantage is face satisfaction anyway, vanity. The benefits are too much. Zhang said the hundred harm without an example, this dare not say, at least 90 harm, I see 3, 5 benefits are not.  Spend more money, we can do something else, slowly really become a group, everyone walked there, the Chinese entrepreneur Club people come, shark fin can not, we consciously unconsciously on this, go up also white, we do not eat, they spend a lot of money, please people and be invited now much better. Chenghong: Our advocacy was not to consume shark fins in any way. There were probably 400 entrepreneurs who signed the promise at the event site. The 400 signed entrepreneurs became ambassadors of charity, taking advantage of all the opportunities available to all who could reach them. 3 years down, the affected population is unable to count. Entrepreneurs Club to do such a public service initiative, we are the last to participate in the number has become no statistics, snowball benefits. Plant trees are the same, cattle total 4 million trees have been planted, we and carbon sinks fund a piece of the tree has been planted. We hope that more and more people will become public service advocates, advocacy and appeal. Ox Total, Zhang Total two is an entrepreneur, when our business experience is complete, putAfter the realization of their business dream, there is a turn, all turned to the public welfare, environmental protection.  I believe that, like them, with the second round of entrepreneurial passion, to do their own business as serious and investment and responsible attitude, public welfare undertakings and environmental responsibility, this wave will be surging. Host Chowa: Every year, this is a goal, it is only a first step, more hope, like cattle, Zhang, and technical departments support, we all come and go to do such things. As director Li talked about, to carry out sophisticated, refined, we know how much I use to compensate how much.  At the end of the program, would you please say a word to each guest? Niu Gensheng: The first 30 years to work in the stage, the first 30 years to do material wealth creation, after 30 years to do spiritual wealth spread or spread, so that life more meaningful.  If you want to do anything bigger than you can do, enjoy yourself.  Zhang: This year's public slogan is water, good water China, China's good water, water Changqing, mountain Evergreen, our life better.  Li Nu Yun: I hope each of our entrepreneurs use their own actions to bring more people to pay attention to the Earth, the forest, focus on water resources, protect our Earth.  Chenghong: China entrepreneur Club and China Green Company annual meeting, will continue to the public good. Moderator Chowa: Just talked about the introduction of 4 guests, we also wish this green company annual meeting a successful, more important point, we hope that every initiative, more entrepreneurs come and go to respond, there are more people to do their own to do the part. Thank you very much for your participation.
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