Nokia pushes first Sky wing 3G handset to seek new point

In the gorgeous turn to the mobile Internet, take hold of China's 3G opportunities, especially the mobile phone market, the opportunity to stabilize the current market share and expand it, has become the current Nokia out of the mud of a big challenge this reporter Jian Nokia recently launched the first 3G mobile terminal in China-- Nokia 8208 has opened a new chapter in China's 3G development. It is reported that Nokia 8208 is also Nokia's first customized for China Telecom CDMA2000 Mobile terminal. "Nokia 8208 is a product of our cooperation with China Telecom and demonstrates our commitment to support the development of 3G," said Mr Deng, Nokia's global vice president. This is another 3G step we have taken in China.　　"In the gorgeous turn to the mobile Internet at the same time, to grasp the Chinese 3G opportunities, especially the China Telecom Tianyi mobile phone market opportunities, to stabilize the current market share and expand it, has become today's Nokia out of the mud of a big challenge."　　Sky Wing brings new opportunity to talk about Nokia, the general impression is that the company, which owns more than 1 billion of the world's mobile phone users and a 160 million of Chinese users, is enviable, and no one has been able to shake off the years of its dominance in the manufacturing of mobile terminals. But Nokia has also been mired in a slump in profits from the massive production of low-end handsets, and the need for a new, vibrant and charismatic high-end product to bolster consumer confidence.　　And the launch of the Sky Wing brand is expected to enable Nokia with advanced technology, unique patents, a wealth of 3G deployment experience, in the 3G era, a duck in the world.　　In the economic downturn, consumer downturn, mobile phone chips, terminal manufacturers generally decline in performance, in order to move the TD in the case of slow progress, closer cooperation with China Telecom, and increase the number of customized mobile phone shipments, Nokia is currently a major priority and opportunity.　　Faced with the challenges facing the arrival of the 3G era, Nokia's new crisis has followed, and it is challenging for Nokia to continue to act as a leading mobile phone industry. Recent media reports say Nokia has laid off its CDMA business unit over the past few years, and the layoffs have spread to Chinese companies. There are claims that the proportion of layoffs has reached 40% per cent, but Nokia has not responded positively to this claim. However, Nokia China's response to the CDMA sector adjustment: This time the CDMA team adjustment is global, Nokia CDMA Development Center in the world has two, one in San Diego, one in Beijing. In the current economic environment, this adjustment is a further optimization of the business, focused on the deployment of business development. Through this adjustment, Nokia will have a concentration of resources to invest in China's CDMA development, China's 3G development should be more favorable.　　At the same time, Nokia China also said that the overall number of employees in Nokia China will remain stable. Although Nokia has been adhering to the CDMA product direction, but its promotion in China Telecom's Sky wing is not strongPotential attack, still face some resistance. On the one hand, although Nokia has already released its 3G mobile phone in China, Nokia's mobile phone has not appeared in the 3G handsets it has already launched. And our local manufacturers obviously do better in this respect. On the other hand, the financial crisis brought about a profound impact on the global mobile phone market and even Nokia's development.　　Although the 3G will bring some high-end mobile phone replacement demand, but under the impact of the global economic crisis, the average consumer's mobile phone replacement cycle tends to be extended, the 09 global mobile phone sales growth is expected to decline to 6% below (08 about 10%), the domestic demand for 2G mobile phone replacement will also be affected, Nokia Also Therefore, for Nokia, in the grasp of new ideas, new technologies at the same time, firmly grasp the Chinese 3G market, especially the China Telecom Tianyi mobile phone market opportunities, in the fierce competition to stabilize market share and expand it.　　In addition, positive change of attitude, from the technical support of China's independent intellectual property rights 3G technology, or support for a number of 3G standards, truly localized, in order to continue to consolidate its dominance in the field of mobile phones. The investment bank sings Nokia Nokia's first-quarter earnings show a staggering 96% of its operating profit as a result of the recession.　　Nokia's sales in the first quarter of this year shrank 27% from the same period last year, while operating profits slid from 1.5 billion euros last year to $73 million. Industry analysts expect Nokia's handset sales to continue to fall by about 10% per cent this year, and Nokia itself expects a drop in sales in the first half of the year to intensify, but the company remains confident that the market will improve by 2010.　　Nokia's CEO also said the company's second-quarter situation is expected to be more difficult. Yet many investment banks are still bullish on Nokia's prospects. Li Hu Simpson, an analyst at US investment firm Jefferies, recently rated Nokia's shares as "buy" with a target price of $17.70. "The end demand for Nokia products remains vague, and competition is limiting the market share of their aggregate equipment," Simpson said. For now, emerging markets have diluted the average selling price of their products. But China and India are still growing, supply-chain flexibility is clear, and Nokia's sales to Apple are 301.　　"Simpson believes that because Nokia is introducing new products, the company's shares may eventually benefit from seasonal improvements." Swiss Bank analyst Garesse Jenkins recently reiterated a "buy" rating for Nokia shares and raised its target price from $14.33 trillion to $16.29. "The terminal demand for Nokia products remains uncertain and demand for products in many areas is weak," Jenkins said. However, we are encouraged by comments on visibility improvements, inventory digestion and industry inspections. In the second quarter, for example, the market share of Nokia should be raised by about 195 points. "Jenkins will Nokia 2009Earnings per share in the fiscal year are expected to rise from 52 euro points to 64 euro points, with a 2010 per cent increase in earnings expected to rise from 74 euro points to 80 euro points.