Nokia share sharp decline sales shrinking merchants sigh big less than before

It Times reporter Liu recently Nokia's Day is a little sad: high levels of turbulence, falling share prices, and even once the Microsoft to buy Nokia mobile phone division, more attention is that its market share is falling sharply. According to Gartner, Nokia's global market share in the first quarter of this year fell to 25% from 30.6% in the same period last year, a 14-year low.　　Nokia's overall malaise behind, the vast number of mobile phone vendors are also "implicated", some businesses reflect the decline in business to 60%, and even some vendors began to resell other brands of mobile phones. Business is down nearly 60% dealers resell other handsets "one day you can sell more than 10 Nokia handsets, and now it's good to sell a few in a day." Mr Wang, a Nokia retailer in Beijing, said, "Nokia recently launched a few new best-selling products, E71 and E72 no more sales models." "There is more than one person who has empathy with Mr Wang.　　Nokia dealers in Guangzhou to move the head of the mobile also said that this year, Nokia's business is much worse than before, although some best-selling models of sales, but overall sales are not as good as before, and last year, compared to the decline of more than 60%. The plummeting business has also allowed some Nokia dealers to think of a way out.　　Shanghai Summer Communications staff told reporters that they now Nokia mobile phone business is very poor, "bad to now do not do Nokia", the sale of HTC mobile phones. Not only do businesses reflect Nokia's big business, but in some traditional big chains, Nokia's sales are not ideal.　　Gerson, manager of the Shanghai Gome Marketing department, said other brands had seen mobile phone sales grow rapidly while Nokia was flat and did not grow and its overall market share began to slide. Share of the slide will be handed over to the head the trading figures show that Nokia's market share in China has fallen from 33% to 19% in the past two years.　　Samsung will overtake Nokia as the world's largest smartphone maker this quarter to end Nokia's 14-year monopoly, Nomura also expects Apple to overtake Nokia in the next quarter, and Nokia will be in third place, Nomura Securities said June 13. "Nokia's position in emerging markets seemed unstoppable 3 years ago, but low-priced chipsets and growing size helped many Asian manufacturers adopt aggressive pricing strategies and gain market share." Gioff Braber, an analyst at CCS Insight, a UK market research firm, pointed out, "the powerful handset maker, which originally dominates the 50 dollar market, is now under pressure in the face of a flexible competitor." "And for Nokia's decline, Analysys international analyst Luribin told the IT times," in the smartphone market, Nokia has been hit by Apple's iphone and Google's Android phone, and its share is falling. The market share of Nokia smartphones was 29.3% in the first quarter of last year and fell to 22 in the first quarter, according to Analysys International data..1%. And in the low-end market, ZTE, Huawei and other domestic mobile phones to Nokia caused a huge impact.　　So Charybdis, Nokia's handset market share has slipped. And it has a direct connection to Nokia's adherence to Symbian, which has spent a lot of effort developing Meego, ignoring the iphone and Google's Android system, while using Nokia's Symbian user experience as much as the iphone and Google systems, As a result, the Nokia system platform in the competition was overtaken by opponents, the loss of a large number of users. Although Nokia eventually chose Microsoft's Windows system, the new system's products will not be available until next year, and Nokia can only watch its market share drain before the new system is launched.