Nokia strives to develop map services here

Source: Internet
Author: User
Keywords Nokia MAP smartphone
Earlier, Nokia, a veteran Finnish handset maker, sold its handset business and a series of patent portfolios to Microsoft, hoping to drive the company's future by focusing its development focus on the map business. It is reported that Nokia would like to have more coverage of the map services to more mobile phones, cars, or those who mainly use map services to track products and users of the enterprise. In this respect, Nokia here Business unit is responsible for positioning and business executive vice president, directly to the Nokia Board of directors, Finnish famous entrepreneur Ristow-Salisama (Risto Siilasmaa) to report the work of Michael Herbo (Michael Halbherr) "Our strategy is very clear because many companies today do not have their own map business assets, so we want to be a neutral supplier of these companies," he said in an interview with the local time in Thursday. "Indeed, with the rapid growth in demand for digital maps and location-based technology in recent years, the market has attracted many of the world's leading technology companies, including Google (Weibo) and Apple," he said. 2008, Nokia spent 8.1 billion dollars to acquire the famous digital map information and Internet service provider Navteq. Now, Nokia's map services have been renamed "here" and become one of the three pillars of the company's mobile phone business after being acquired by Microsoft (the other two pillars are network solutions and advanced technology). So far, map data for more than 190 countries have been included, and real-time traffic information has been provided in 34 countries. In the area of mobile phone maps and navigation, here is a map of direct competition with Google and Apple. The Nokia here Map Service has a number of well-known customers, including Ford, Audi, Toyota and other carmakers, as well as technology companies such as SAP, Oracle, Amazon and Yahoo. And although the net sale of the map service in 2012 grew by only 1% Year-on-year, it is still the only business in which Nokia's net sales grew in 2012 years. At the same time, Nokia's equipment and services sector in 2012, the sales of a sharp 34% decline, the network business also ushered in a 2% decline. It is reported that here business revenue accounted for only 4% of Nokia's total net sales last year, equipment and service sector sales accounted for up to 51%, network solutions business accounted for the remaining 45% of the share. After Microsoft's acquisition of Nokia handsets, the former will continue to pay Nokia the authorized cost of the map in the next four years, making it one of Nokia's three top customers. "The scope of the licensing agreement that the company has reached with Microsoft has been extended to the Microsoft website and Windows Phone business," Herbo said. "It is worth mentioning that Nokia local time in Thursday also launched a" community map pilot "in the Indian market (community-maPping pilot) New project. It is reported that more than 1000 people inside Nokia will be with many local experts from Indian universities to add missing information such as street, small bridge and so on for here Map service. At the same time, Google also launched its own Street View in the Indian capital, new frequent, and included information on up to 100 national monuments in India. Google Street View service was first launched in 2007, the function is a feature of Google Maps services, by the Special Street View car for filming, and then the 360-degree real photos taken in Google Maps for users to use, has now covered 28 countries. While this service makes tedious map reading work simple and interesting, it also brings a lot of privacy issues.
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