Nokia's new president takes over three fires: sticking to Symbian's High-stakes Meego

Source: Internet
Author: User
Keywords MeeGo
September 15, 2010, Nokia 2010 World Congress held in London three major smartphone operating systems market share changes this reporter Tan Yu from Guangzhou face gradually eroded market share, stubborn Nokia had to start restructuring. While Nokia has been slow to react to Apple and Google's strong offensive, the giant's turnaround is often the case.  At present, Nokia Symbian 3 (SYMBIAN^3) system of mobile phone has reached two, according to Nokia China's introduction, the future will be more Symbian 3 platform mobile phones, Nokia still did not give up Symbian (Symbian) platform.  Nokia, on the other hand, is betting on the future of Nokia in a Meego platform with Intel, a Linux platform that is expected to run on a variety of terminals such as mobile phones and computers for some time to come. Still hopeful for Symbian, Nokia's new CEO Stephen.  Stephen Elop is making a series of reforms to the old Nokia. A few days ago, Elop announced that he would cut 1800 jobs worldwide. The news appears to confirm the industry's judgment on the future of Nokia-a continuing deterioration. Foreign media reported that the job cuts were mainly related to the smartphone business team, which estimates that, apart from its joint venture, the number of layoffs accounted for 2.8% of the total staff size.  Nokia will also streamline its services sector. He said the company was facing a very turbulent time in the industry. Recent results suggest that Nokia needs to reassess its roles and ways of doing things.  The Symbian business unit will be streamlined, but also to cope with the increasingly fierce smartphone market competition.  Nokia Chinese correspondent to The Times, said the plan is not currently involved in China, mainly related to Symbian platform. Does that mean Nokia is about to give up its Symbian platform?  In fact, even if Nokia completely give up the Symbian platform, it is not surprising outside. Not long ago, Sony Ericsson announced the abandonment of the production of Symbian smart phones, this is after Motorola, Samsung, another handset maker to make this decision.  Motorola and Samsung have turned to Google's Android system, and Sony Ericsson's decision is understandable. Meanwhile, according to the latest news, the Symbian Foundation chief executive Lee.  The recent resignation of Williams (Lee Williams) has been a bad news for Nokia.  However, Nokia's Chinese sources denied the claim, explaining that the main reason was Nokia's adjustment strategy, simplifying the QT (Nokia Application Development framework) and further enhancing the integration and service of Nokia applications. On October 22, Nokia announced that it will be able to further clarify and simplify its developer services as of today, enabling the developer community to develop applications for both Symbian and Meego platform users. In the future, QT will beFor Nokia's only application development framework to ensure that applications can be applied to Symbian's future innovations as well as the upcoming Meego platform based products. Stephen。 "I'm afraid our biggest advantage on the development platform is our other raw gem," he said recently. Qt, our Cross-platform development environment, supports most of our products. QT can bring the industry unprecedented depth and breadth to mobile application. "According to Nokia, a simplified QT will be of great benefit to Nokia," he said. Planned and future Symbian system upgrades will be developed in the QT environment and compatible with the existing Symbian 3 platform.  This means that the development of Nokia's Symbian platform will not only benefit future Symbian users, but also update and upgrade the existing Symbian 3 user system.  There is no doubt that Nokia is still hopeful about Symbian, and polishing Symbian will be one of the central priorities of Nokia's reform. Lack of software even though the market stock of smartphones is still not up to the smartphone, the rapid growth of smartphone sales has already become the direction of industry development.  Global smartphone sales grew 50% in the second quarter of last year, according to Gartner, a market-research firm. But Nokia has been losing out on the smartphone market.  In the second quarter of 2009, Symbian platform accounted for 51% of the market share, and in the second quarter of this year, Symbian platform fell to 41.2%, although Nokia is still in the dominant position, but its decline is very clear. Apple's iOS and Google's Android are on the upswing compared with Symbian's losing streak, with Apple's market share growing from 13% last year to 14.2% this year, while Google's Android system became the biggest winner in the second quarter of this year,  Since Android has become the world's third-largest smartphone operating system, it has sold more than 10 million units in the first quarter. The Android platform, the latest mobile operating system, has grown at its fastest pace, with market share growing from 1.8% last year to 17.2% today.  Foreign investment institutions are expected to increase the market share of the system to 23.2% by 2012.  In fact, the popularity of smartphones is largely due to the richness of smartphone apps, which are the Achilles ' heel of traditional handset makers, including Nokia, when the handset market is no longer selling handsets, and Nokia's lack of software is exposed. Meego platform as the new ACE Nokia's predecessor, Kallasvuo, experienced Nokia's brilliance after entering Nokia in 1980, but in recent years he has been plagued by rapidly changing markets and the pressure of the board.  Symbian Platform after the launch, by the user's favorite, and has a large market share, so to give up Symbian is a difficult decision. Here, because of Google's rapid rise in Android, Nokia will also be free of SymbianFee Open, become a completely free mobile phone operating system. Previously, Kallasvuo had been hit by Apple and Google could not find north, originally in 2009, Nokia has begun to show the intention to give up Symbian, but the open source platform Maemo and its products N900 is mediocre, which makes Kallasvuo also try to focus on Saipan 3 and Meego above.  However, he finally failed to keep his position, sadly resigned. Nokia then came to Elop from the United States, a senior executive with a background in Microsoft's history, to become the first non-Finnish CEO of Nokia.  Elop was born in Canada and received a bachelor's degree in computer Engineering and management from McMaster University in Canada. So far, he has spent most of his career in Silicon Valley. As president of Microsoft's Business department, he is responsible for the Microsoft Office System and other communication tools and applications for consumers and business customers.  Prior to joining Microsoft, he was the chief operating officer of Juniper Network, responsible for product, enterprise development, sales, service and production departments.  What is most expected is that shortly after the inauguration of Elop, Nokia unveiled the N8 smartphone with Symbian 3 platform. "The N8 is short and it's hard to evaluate sales.  Nokia Chinese People told The Times weekly reporter that Nokia has released two Symbian 3 mobile phones, N8 should say the response is good. Recently, Microsoft also announced its new mobile phone operating system windows Phone 7, replacing Windows Mobile 6.5, a great way to regain the mountains and rivers.  And Nokia's elop still says it supports Symbian's operating system, despite rivals turning to Google's Android system and Microsoft's Windows Phone 7 system. Nokia's insistence has finally paid off. Nokia's third-quarter net income was 529 million euros (740 million U.S. dollars), according to the latest earnings reports. Nokia's smartphone sales in the quarter were 26.5 million units, up 61% per cent year-on-year.  Meanwhile, Nokia's share price has climbed. At present, Nokia also has a trump card, that is the Meego platform.  Intel will have some information about the platform in the near future, according to the Intel China News from The Times weekly reporter, but the Nokia China told reporters that they did not see Meego's demo at the moment. Although no relevant information could be released by the end of the year, it is certain that Nokia is investing very much in the platform and expects it to be high, the person said.
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