Nomura to maintain grand games buy rating target price 6 USD

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On the evening of August 30 in Beijing, Nomura issued an investment report today to maintain the "buy" rating of Shanda gaming stock (Nasdaq:game) while maintaining its 6 dollar target share price unchanged.

The following is a summary of the contents of the report:

The Shanda game adjusts the mobile gaming platform strategy and plans to sell the game through its own app store instead of the current Third-party Android App Store (g-home).

In the hands of the royal network from the parent company to buy Shanghai Sheng Exhibition Network technology company and Tianjin Shengjing Trading Co., Ltd., Shanda Games and launched a G-home game platform, we continue to optimistic about the grand game of mobile strategy.

Without third-party cooperation, G-home's mobile games will have the same profit margins as authorized MMO games, the Shanda management said. And the need to share revenue with developers and platforms for Shanda Games to contribute to the share of the revenue is very limited, so we believe that g-home the potential impact on the grand game profit margin is limited.

We continue to maintain the "buy" rating of the Shanda game stock, while maintaining the 6 dollar target share price unchanged.