Not to conversion rate for the purpose of SEO are bullying

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Remember Grandpa Mao said such a word: not to marry for the purpose of love, are bullying. If you connect it to the SEO industry to see it? Not the conversion rate for the purpose of the SEO, are bullying. Beauty seo Zhou Jian feel is also very reasonable, you think? Then, the beauty of SEO Zhou Jian to share with you a little bit of experience, there is nothing wrong place, but also hope that a lot of you to correct, thank you!

What is the conversion rate?

Conversion rate: English name conversion rate. Refers to the ratio of the number of visits to a target action by the user to the total number of visits. The corresponding actions can be user login, user registration, user subscriptions, user downloads, user purchase and other columns of user behavior, so the site conversion rate is a broad concept. In short, when visitors visit the site, the visitors to the site to convert to resident users, can also be understood as visitors to the user's conversion.

Second, how to improve the conversion rate of the website?

1, the content of the website

The principle of "content is king" must be known to all. But a lot of people do net earn, content is scrambled to go online, nothing new, and users are very picky. For the search engine, it is also like the new things, and we ourselves are the same.

2, the website art

The art of the site is also very important. This is like doing business, façade decoration good and bad to shop business has a certain decisive role. For example: is also a supermarket, one is a very good decoration chain, a small small shop, you will go to where to buy things? The answer is obvious. Therefore, a good façade can be invisible to you to attract customers.

3, the advantages of their own products and prices

If the product price is very expensive, the product compared with others and has no advantage, so uncompetitive things are difficult to have conversion rate. So to improve the conversion rate, we should do more in this area.

4, the trust of the user to do a good job

Originally the network is a virtual platform, want to rely on your word to persuade customers to buy products, it is difficult. Plus we now have a lot of online fraud. So, to get the user's trust, we should pay more attention to the details of things. For example: Business license, company certificate, product certificate, Office environment and employee Pictures should be placed on the website, so as to get customers a higher degree of trust.

5. Promotional Promotions

Every holiday shopping mall will do discount activities, why? Because most people have the habit of being petty. Therefore, through discounts on the promotion of the sale of products can have a more positive role, nature also improve the transformation of a form of expression.

Third, not to conversion rate for the purpose of SEO, are bullying

What is the purpose of doing SEO? Maybe a lot of people will say that it is sending out the chain, updating articles, doing rankings, yes. But the ranking is for what, that is, of course, in order to get better traffic, traffic and what use it, it is natural to attract more people to visit your website, and finally buy your products! This is the ultimate goal, in other words, is the site conversion rate of the problem. In fact, SEO is to improve the conversion rate! However, many SEO workers have overlooked this point, thinking that doing SEO is ranked. Fact。 Beauty SEO Zhou Jian that the site rankings and conversion rate has a close relationship:

1, the website ranking is the website conversion rate prerequisite condition

We worked hard every day to update the article, hair outside the chain is to get the favor of Baidu, so as to improve the ranking of the site. Only the ranking of the site up, there are shows, once users search for their own needs, then the user access and purchase opportunities will be big, so that the conversion rate of the site has greatly improved. If there is no ranking, there is no display, there will be no access, there will be no purchase volume, let alone what conversion rate. Therefore, the website ranking is the website conversion rate precondition.

2, the site conversion rate to a certain extent reflects the ranking of the site

Although the site ranking is a prerequisite for conversion rate, but to a certain extent, the site conversion rate to promote the site rankings. Since the site has a conversion rate, it indicates that there is a user's access or purchase volume. The increase in the number of visits also shows that the site has rankings, and still good rankings.

3, Seoer, should pay attention to the conversion rate of the website

The ultimate goal of doing SEO is to achieve the conversion rate of the site. "Not to conversion rate for the purpose of SEO, are bullying." Are you still bullying?

Above is written by beauty seo Zhou Jian, the original address: http://www.zhouzhen.org/447.html