Although SEO is expensive, but the preparation is still very important, such as the choice of web applications, the layout of the template and other factors are very important, then see how to start to optimize the site.
1, website procedures and templates
Site programs must choose their own familiar CMS, so that is conducive to operation, and the best templates to write their own, but also to DIV + CSS layout, this advantage is that the site opens faster, less nesting code redundant code Less redundancy, is conducive to spiders crawling.
2, space and domain name
The choice of domain name must be easy to remember, but also need to check whether the predecessor domain name has been punished by the search engine. As for the best choice for space in the country to buy, we must be safe, stable, fast, but also check whether the search engine space punishment.
These two points are the preparatory work for the establishment of the station, we must take seriously, because they will directly affect the site's inclusion and ranking, followed by the site content is filled, a new station is best spent three days when the site content Rich, and then check for invalid links, and then submit the site to a few unimportant search engine landing port, such as Google and Baidu, is not recommended to submit personally included submitted to the comparison is not ranked, if it is included in the words Feel better position ranking.
After the inclusion of regular updates on the website content, the article content around your keywords, at the same time to the relevant keywords with anchor text links, update the contents of the site to other places to find the foreign chain, looking for friendship links. Fixed blog outside the chain recommended: Sina, Baidu, Sohu, and information, End of the World, and together with corporate blog. So how to do a link in the blog is more effective, that is, your site has been included in search engine blog content which is not included in the best website article is not posted to the blog, and then at the end of the article attached " This article comes from xxxx, reproduced, please specify xxxx ", the former anchor text link, which only with the link address.
As for the exchange of friendship links, in fact, do not have to pay too much attention to the PR value, as long as each other's snapshots in 3-5 days, included a relatively high number of home page in the exchange of links with it.
Full text summary:
1, when building a station with their own familiar set of procedures, site optimization easier, try not to use open source, loopholes equal to open, if peers to attack your station can be said to be very simple.
2, when choosing a domain name to see if there is a bad history, try not to use the domain name was K, and then included more trouble.
3, space to be safe, stable, fast, if the space can not open for 2 days in a row, happened to spiders to crawl, then your station is likely to be down, a serious K station.
4, to determine the key words in the future to amend Title may be downgraded by search engines, serious K station, do not be fine to modify.
5, the site does not have major changes, or how hard it is for your search engine search engine, it is possible to rank a jump up, there may be K station.
6, the best home page static, you can use pseudo-static. If not, dynamic can be.
7, do not appear dead chain, the most taboo to optimize the dead chain optimization, submitted to the site must be checked before.
8, looking for links to look at each other snapshot date, included in the number, site number, if your station PR can refer to each other under the PR.
9, published articles to be original or pseudo original, even if the articles collected are now included in the future will be K out, because the search engine database can not save the same article several.
10, to do the station you insist, do not want to crazy to update the content, send the link, did not throw the side of interest regardless of the.
11, optimization process to learn to sum up experience, search engine algorithms are constantly changing, SEO master and novice difference is the experience of how much. More experience optimizing a station will take a lot less detours.