Novice SEO Three months combat experience summary

Source: Internet
Author: User

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The corresponding Seoer veteran may be small case, but for beginners, the simpler the more basic, the more useful. The following is my experience as a novice in the actual practice of SEO summary, the beginning of the SEO is very simple, in addition to the content of the chain Bai, actually, to really say can really a lot.

I. Do SEO most commonly used tools

Webmaster Tools, Alexa rankings, Baidu Webmaster tools, and so on, these are must be used.

Two. Write soft text

I am very general literary talent, anyway, when the optimization is written to the spider to see, not for people to see, as long as the spider like on the line, all kinds of original, false original AH. An article does not need to be too long 500, the key word appears 3 about OK. Do not write, can not find the topic to write, then Baidu, see what others write, you according to their own words to rearrange the line. Frankly speaking, is very boring and boring things.

Three. Which web is suitable for optimization

1. According to the structure of the site, to see whether the site is content, there is no news source. If there is no content of the site to talk about optimization.

2. Observe the HTML code of the website. If the frame framework, or the form of the Web site, then this can only suggest a new version of the site. Search engines don't like frame and table.

3. Observe the structure of the HTML code. Look at whether the home page has a very complex navigation, which will make spiders crawl here when the

Do the maze, and finally give up crawling. Included naturally also become less. It is best to put the news source to the front of the homepage of the site.

4. See if this site has been punished by the search engine, if it is still being punished, then give up to his optimization bar.

Four. Links

1. Exchange links with the same weight, the industry similar to the site exchange links

2. After the exchange of links to often check whether the other side also put your link on his website, otherwise his link deleted.

3. To see if the interactive link in the site to set your link to noflow.

4. Interactive links to the name of the best you want to optimize the keyword

5. If not a special friend, suggest not to exchange more links

Five. Title, keywords, description settings

Headings are written according to keywords, not more keywords (4-6 best). The description is also written according to the keyword, in order to avoid spiders think you are malicious stacked keyword, you can put some key sub-unrelated words in the back, such as contact details.

Seven. Sitemap

Site map is to facilitate spiders crawling, more friendly to spiders, if there is a map, spiders will first climb the map. Now many forums, blogs and so on have automatic production site map function, but many corporate sites do not have this function, this will be artificial to give him a site map, Baidu "Sitemap Builder" can find these tools, generated and then uploaded with FTP.

Eight. Hair outside the chain

Links with keywords can be posted on some information platforms. such as the industry-class site, you can go to some industry portal registration account number, the release of the company's goods, introduction, and so on, and some can directly take the company's Web site, but also can register some blog, partition time to publish some articles, with the chain on the outside; But now the high weight of the forum to bring links or strokes of text need to compare the high-level account.

Nine. Other

1. Do 404 pages, 404 pages are best to jump back to the page link, do not let the spider go to a dead end and not go back.

2. New station words, the first line after the address of each search engine to submit the portal to submit your site.

3. Do 301 jump, the weight of the domain name centralized to one (such as the weight of the top-level domain to focus on the first level domain name). General site is not on the line to do first, or your two domain name included in almost the same situation can also add 301 jump.

4. Write a good file, remember to write the address of the Sitemap in the file.

When you slowly become familiar with the method of natural feeling less, concentrated is to have patience, can insist, there is the frequency of release, repetitive things just. In fact, the best optimization is a person can normal update your site, not deliberately to optimize, this is the ultimate goal of Baidu's algorithm.

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